Entirely new approach to programmatic advertising
Over the past years, programmatic advertising market has become a place where the most prominent players take advantage of all outstanding others. Advertisers and publishers have been struggling with a lack of transparency, high and hidden fees, censorship, and mistrusted traffic.
At Adshares we are questioning the status quo following a vision and a strategy allowing us, together with the advertising community, to transform the reality, in which a group or an individual control the market. We build a decentralized space for the market to grow freely, which we firmly believe brings true innovation.
Another important milestone — ADS Testnet goes live!
On our path to transform programmatic advertising we have made another step forward — we have just launched ADS Testnet, the ADS chain network, set up for the ecosystem components testing, and available for Adshares community. What’s necessary, we have also included Block Explorer in the Testnet (https://operator1.e11.click/blockexplorer) to monitor network activity or check current and past transactions.
How to join ADS Testnet?
The whole procedure consists of two simple steps. The first one is generating secret (SK) and public (PK) keys. It’s possible to do it using an online tool (https://conversion.adshares.net/key), which has been created to make the whole process simple and straightforward.
There is also an option for users who prefer to generate keys offline and are familiar with the Linux command line. For a detailed description of how to use our Linux command-line tool, please refer to our instruction.
Once your secret (SK) and public (PK) keys are generated you can move on to the second step, which is automatic ADS Testnet account creation using Twitter. Simply, tweet a message containing #adsTestnet hashtag, your public key (PK), and signature (SG). Also, don’t forget to mention @adsharesNet. Each user can create up to three accounts. For more details please refer to our instruction.
The new roadmap
The Adshares team has gained a lot of understanding as the result of open communication with the global advertising community, our presence at DiG Publishing Lisbon 2018, and the last but not least, maturation and progressive integration of our unique team.
We are working on multiple key elements of the project: updated communication strategy, new website and of course the advertising ecosystem alpha version. We will release more information in regards to the progress soon.
Adopt the pace of nature: her secret is patience.
Ralph Waldo Emerson