Awards shows are getting desperate to curb ad agencies’ disaffection
A weekly roundup of the most important news from the advertising awards world
Lovie Awards
The Lovie Awards just opened their 2017 competition, honouring the best of European’s Internet.
As the Internet continues to grow and new technologies emerge, the Lovie Awards has expanded its categories to reflect the changes. Entrants will be able to get awarded for Podcasts, to Social Video Series, Cause Marketing and beyond.
Dubai Lynx
The Dubai Lynx festival is taking place from the 5th to the 8th of March 2017. It is Middle East and Africa’s biggest celebration of creative communications.
This year again, many industry legends will make the trip to Dubai for the event. Attendants of the festival will be able to hear speak:
- Malcolm Poynton (Cheil Worldwide) on “Technology With Soul”
- Al Moseley (180 Amsterdam) on “Why Madness Matters”
- Steve Vranakis (Google) on “Creative Activists”
- Matt Eastwood (J. Walter Thompson) on “The Memory Is The Message”
SxSW
The South by SouthWest Interactive festival is taking place from the 10th to the 16th of March 2017.
This year again, many important talks will be given at the event. Among them:
- The Accidental Entrepreneur
- Internet Kill Switch? Who’s Got the Keys?
- Draw to Win: Innovate With Your Visual Mind
- Toward a More Personalized Web
- Basic Income: Can Giving Away Free Money Save Us?
And also
- Entries deadline for A’ Design Award 2017 is on March 7th https://adesignaward.com/
- Entries deadline for FAB Awards 2017 is on March 7th http://fabawards.com/
- Entries deadline for D&AD 2017 is on March 10th http://www.dandad.org/
- Entries deadline for Cresta Awards 2017 is on March 10th http://cresta-awards.com/
Story of the Week: Marketing Awards
The Marketing Awards, an awards competition from Canada, released a video this week.
The video shows a mock protest by ad agencies people. The protestants are rallying against the cuts to awards entries budgets by ad agencies.
“As agencies around the world continue to cut award show budgets, top Canadian creative directors converged in downtown Toronto to protest.
Join the movement. Enter the 2017 Marketing Awards. Less politics. More creativity.”
Quote of the Week
If advertising is to survive, we have to be at least as quick as the people on Twitter.
Suzanne Pope on Ad Teachings