aelf Rebranding: A Million-Dollar New Domain Underlies the All-Encompassing Product Structure

Swap to the mainnet token today

ælf
aelf
4 min readSep 9, 2021

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aelf mainnet token swap has started September 9th, 2021 12:00 P.M. (GMT+8) The ELF mainnet swap can be executed manually on aelf website or automatically via exchanges, following a 1:1 ratio. The mainnet swap will last for 3 months from Sep. 9th, 2021 12:00 P.M. (GMT+8) to Dec. 9th, 2021 12:00 P.M. (GMT+8). In gratitude to its community members and to encourage more crypto enthusiasts to surf on the fastest blockchain network, aelf will send away an extra 5% airdrop to swap users during the first 15 days of the mainnet swap event. Airdrop period is from Sep. 9th, 2021 12:00 P.M. (GMT+8) to Sep. 23rd, 2021 12:00 P.M. (GMT+8).

Since the project was established in 2017, aelf has been dedicated to developing the fastest blockchain infrastructure that serves users all over the world. Along its way, aelf has overcome endless marketing turbulence by its iteratively updated technology plus the rock-firm aspirations. aelf has always been keeping up with the pace of the industry and breaking through the inherent business ecology. Together with the mainnet swap, aelf has ushered its brand positioning and ecological layout: the all-covered product structure, a new vision, and an international website domain name with fancy visual effects.

New Position — Tomorrow is running on aelf

aelf has expanded its product structure to a full-scenario penetrating ecosystem including aelf mainnet, aelf versatile oracle, and diversified DeFi protocols. With the integrated product structure, aelf is providing a one-stop solution for all the industrial bottlenecks. aelf will become a decentralized network that underlies the “interconnection of all projects” including Bitcoin and Ethereum, leading the Web3.0 era.

Rebranding: impeccable ecosystem, new vision, and the best experience

1. A full-scenario penetrating ecosystem integrates aelf mainnet, aelf versatile oracle, and diversified DeFi protocols

1.1 A one-stop solution for all the industrial bottlenecks

On one hand, aelf innovated on our multi-level sidechain structure, enabling unlimited scalability to lead the decentralized future. And thanks to the AEDPoS consensus, aelf Enterprise has approached 35k TPS on a single sidechain. In this case, aelf is capable of executing transactions within seconds regardless of the marketing turbulence, so that the gas fee is fixed at $0.1.

On the other hand, aelf developed a versatile oracle that helps retrieve off-chain data and digital assets. The combination of aelf mainnet and aelf oracle is opening up the two-way highway among all projects, including Ethereum. This is how we could function as an Ethereum Layer 2 in practice. Also, it could support the circulation of NFT between Ethereum and aelf to cover more NFT application scenarios that is very popular recently.

1.2 Diversified DeFi protocols offer the highest degree of freedom in the crypto world

On account of our development capability and technological advantages, we also developed different Defi projects so that our users could have a more diverse decentralized financial experience with us. The scenarios include lending, AMM, Vault, NFT, and many more. aelf will bring users an ultimate experience with our new technological paradigm and business paradigm.

2. Full-scale upgrade on aelf website: Fancy visuals launched on the one-million-dollar aelf.com domain name, providing the most optimized interfaces.

aelf has comprised the VI system in the new website. Grounding on a global vision and extending to all the continents in the world, aelf is exploring the infinite possibilities in the crypto industry. The upgrade includes a new domain name, fancy visual upgrades, optimized interfaces, and many more. Specifically, the website integrates aelf mainnet and the developer’s sections, enabling developers, investors, and press the ability to peruse the needing information with greater access, view, and ease. It will serve as the education and information center along with the bloom of aelf ecology.

Responding to the community’s fierce anticipation, aelf upgraded its “.io” to the new “aelf.com” domain name. The top-level “.com” domain is auctioned at one-million-dollar and is now owned by aelf team. We are hoping that the new website could lay a solid foundation to facilitate the best brand recognization, serving for our further expansion. At present, users could access aelf website from both the “aelf.com” domain and the “aelf.io” one.

aelf rebranding carries aelf’s global development goals and strategic thinking of building a full-scenario penetrating ecology. aelf is leading the world stepping into a new era that is buttressed by decentralized finance. Tomorrow is running on aelf.

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ælf
aelf
Editor for

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