One to Zero: What Capitalism Ignores, and How to Build the Future

Jon Ogden
Jon Ogden
Oct 14 · 5 min read
Photo by Hermes Rivera on Unsplash

In his book Zero to One: Notes on Startups, or How to Build the Future, Facebook investor Peter Thiel argues that founders should build startups that are so innovative they don’t have competitors. It’s best, as the title indicates, to go from zero (nothing) to one (something original). If you do this, you’ll have a monopoly. And this is good because, according to Thiel…