When I look at my articles holistically, most of them talk about my journey. Maybe not directly, but I use my story to explain things better. And I’ve noticed that many people here tell their stories as a strategy to build rapport with readers.
I’m going to ask you something. Don’t you feel connected with a writer when you read their story? That’s always the case for me when I read people’s stories. I’d want to know more and read more of their content.
It’s the same with all the biopics I’ve seen. When I watched 2pac’s all eyes on me, Straight outta Compton, The Banker, etc. I immediately went on Youtube to see more of their content — all for one reason — I knew their story.
It’s a weapon that writers have to be remembered. When you can freely share your stories in your articles, you wouldn’t be short of readers. Most of the writing I do here is just me talking about my writing journey and what I’ve learned from it.
And the same way I respond to watching biographical movies, that’s how people would react to your content if you always include your stories. Another question. Why do you think we like the heroes and hate the villains in movies? Why do we root for one person and wish the other person would just die?
I’ll give you a simple answer. We knew one person’s story, and now we have created a bond with that person. We saw the heroes’ childhood, where he came from, his family, his life in general. The other guy — the bad guy came to disrupt the hero’s routine — his peace. So we automatically refer to that person as the bad guy.
What if the person we are all rooting for is the bad guy? It’s normal for us to like the things we’re familiar with. It’s why celebrities get so much love — we see them always.
See the movie ‘Joker,’ for example. They made us see things from Joker’s perspective. We got to know him better and built an emotional connection with him. We started to see that maybe he wasn’t a bad guy after all and it was because of his condition. But many people didn’t think that way in the older Batman movies, why? Storytelling.
Medium is a blogging platform. And the only reason people would remember you and want to read more of your content is if you can give out bits of yourself. You can give all the advice you wish to, but if you’re not telling your story, people get bored. I’ve written those kinds of articles are they can be boring to write as well. So you shouldn’t go through unnecessary stress.
We are all on a journey, and to go far, you have to carry people along. And your stories are what make people interested in what you have to say.
It’s why every company has a brand story. It’s why people are so interested in celebrity gossip. It’s why musicians tell stories in their songs.
Unless you’re trying to be a bore to everyone that reads your articles, you have to tell your story. I’ve had people reach out to me because they got inspired by the experiences I shared. I still owe it to the fact that I easily tell my story, and I’m no longer some nameless writer, but it has placed my brand in people’s minds.
Part of communication is letting whoever you’re talking to know who you are. Even you listening to public speakers, you’d see that most of them talk about their lives, their families, where they go to, etc. All these are in a bid to get the audience engaged.
Your legacy at the end of all these would be what you’ve done. And writing, speaking, and self-expression in entirety, help you share parts of yourself to the world. Because in the end, what’s left is the memories.