Agile Insider
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Agile Insider

Does your team know what your product needs?

Getting the product brief right is key to success

As product people our role is to understand the needs of our customers, and then translate these needs into actionable features that can be delivered by our teams. Easy right?

However, we all know that the reality is never easy, and the famous tree swing cartoon below shows what we all can experience at one time or another when things get lost in translation.




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Robert Drury

Robert Drury

Helping people kick start their product management career with product coaching, job application prep, and product resources at

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