What does Product Management mean to you?
Hello everyone, for the past few days I had been focusing on the behavioral part of Product management and would be answering those types of questions here only, let’s get started with this one here.
Well, when I think of Product Managers, I think of three important pillars -
- Shape the Product - The PM figured out the goals, and needs and builds something that is having maximum impact on both the users & the company by defining the right goals & KPIs. He defines who’s the target customers, what features we need. Whenever someone is lost, it’s the duty of the PM to align everyone on a single path.
- Ship the Product - Works on identifying what features need to build in the next phase, needs to prioritize tasks, and should know how & when to say NO to features and handover tasks in a way that makes everyone comfortable with the work they’re given. Also, work with different teams to make sure the product has a successful launch. Define the success of the product and measure it after the launch.
- Sync the People - The PM serves as the connecting hub for all the people in any organization. Helps align stakeholders, and employees all under a single vision, strategy & roadmap. Building products under the company vision bring impact both to customer & the company. This person gathers resources, plans the steps, and fixes problems.
Thus, these are the factors I consider every product manager possesses, along with that a PM has the knowledge of the specific industry they’re working in maybe the knowledge of how video hosts on a platform could be helpful to a PM working in the Media industry but not to one who’s working in Fin-tech industry.