What Exactly Is Product Discovery? Product Discovery 101

Product Discovery is the most important area for a Product Manager. In recent 5 years, its popularity has exploded (+700% in Google Trends).

Unfortunately, it is still largely misunderstood.

In this article, I’ll present Product Discovery 101:

1. Why do we need Product Discovery?
2. Dual-Track Agile
3. What’s inside Product Discovery?
4. Initial vs. Continuous Product Discovery