Why Learning Code Can Make You A Better Product Manager

How to Become a Rockstar Product Manager

Jens Kuerschner
Agile Insider

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Image by Ranjat M from Pixabay

How can you become a rockstar product manager?

Many people struggle to properly answer this question. And there are a lot of articles on Medium that discuss this exact challenge, share relevant insights, and give advice. There are good ones, and there are bad ones.

So far, I have yet to come across one that deals with the importance of knowing how to code. This might be due to the fact that most product managers lack this skill or because in many large setups, its importance is perceived to be quite low.

But I think coding is a skillset that enhances your value dramatically.

Let’s start with the basics

There are many different job descriptions for product management out there.
They range from steering the development of algorithms to writing books. To be fair, there is no exact definition of a product manager because there’s not one template product that needs to be built.

Knowing that, it’s important to note this article is only about Due to that, digital product management jobs in a software (desktop or web) environment.

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Jens Kuerschner
Agile Insider

Tech Founder, Leader, End-to-End Product/Program Manager, Full-Stack Developer, Marketing and Digitalization expert. 🚀 https://jenskuerschner.de