Building An AI Chatbot For your South African Business

Thato Brander
AI for Business South Africa
2 min readAug 14, 2024

You would never believe how an AI chatbot could impact your business

What is a Customer Service AI chatbot?

AI chatbots are digital assistants that respond to customer questions in real-time. They can help resolve simple issues 24/7 freeing up your time to focus on complex issues that require critical thinking. Have you ever heard of self-service, AI chatbots can help with this, for example, simple transactions, and resolving problems.

What are the Benefits?

AI chatbots can improve customer service by handling basic queries. A customer’s worst nightmare is dealing with a call centre for a basic enquiry, and a business’s nightmare is having people talking on the phone all day answering simple questions.

Here are the key benefits of an AI chatbot in your African business;

  • Gets more done faster — AI chatbots help save your customers and agents time. They can quickly help with customer inquiries, solve some issues, and collect and also share information. If all else fails, they can connect people with employees in the business who can help them solve their problems.
  • Offers 24/7 Support — AI Chatbots don’t go to sleep at the close of business, they work 24 hours a day. They can reply to customers outside of office hours and also during office hours. So that inquiries don’t go unanswered which helps improve customer service.
  • Attracting potential clients — For customers who are ready to start working with your business. The chatbot can collect their information e.g. name, email, phone number etc.
  • Provides self-service options — According to research there is an increasing number of customers that would rather use self-service for simple issues. AI chatbots can help resolve some of their problems.

Where do you start as a business?

Start with your customers

If you’re thinking of implementing an AI chatbot, start with your customers in mind. Think of what your customers need the most. For example, a Salon might want to deal with Bookings, A bank might want to help customers resolve queries related to their bank account etc.

Next time customers ask these questions just know a chatbot can answer them;

  • How do I book an appointment?
  • Can I get a refund if I’m not happy?
  • How long does delivery take?
  • How much do I have to pay?
  • What is my balance?

2 Examples of chatbots for businesses;

Revolut — Rita

Starbucks

Chatbot

If you’d like to learn more about AI chatbots click here

By Thato Brander

Linkedin: click here → Thato Brander

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