Competitive Products Analysis
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1. See saw
Summary: Plan your visit to city contemporary art galleries, find the best show and map your route.
Goal: Help people to find gallery exhibition.
Target User: Tourists or art exhibition enthusiast who like going to galleries and art exhibitions.
Scenario: Before go to art exhibition gallery, you need to find a good and interesting exhibition. Then help you go to the exhibition and some interpretation of the exhibition. The majority of exhibitions are galleries and small museums.
Product Architecture:
Problems: Seesaw is only based on several big cities in USA. There is a big limitation of gallery selection. App UI design is very simple and user flow is complicated.
2. Imuseum
Summary: An app with global art exhibition news. But most of exhibitions are based on large museums. There are not so many information about small galleries and museums.
Goal: Help user find information of art exhibitions around world and encourage people to plan their visit tour.
Target User: Art and art exhibition enthusiasts.
Scenario: Museum plan and social network on the platform.
Product Architecture:
Problems: Too many information make people feel stressful, and too many repeat functions in different pages. The product position is not clear, it is hard to say the main function of Imuseum.
3. Google art and culture
Summary: An app with a large number of art and culture information, it gives everyone an equal opportunity to feel and look art.
Goal: Google art and culture helps users to explore the art world, to discover and learn art culture knowledge curated by experts, and encourage users to create their own collection of articles and galleries.
Target User: The people who are interested in art and culture.
Key features which I want to highlight:
Zoom views:high fidelity of artworks, let users have a clear and detailed visual enjoy.
Virtual Reality: this app use so many VR/ AR tech to help users feel art works in real museums.
Browse by time and color
Personal collection: encourage users to learn art by their personal interests.
Translation: combine with google translation system, let everyone understand art base on their own language.
Product Architecture:
4. Magnus
Summary: Explore the contemporary art works price information and galleries around you.
Goal: Help users to find the artworks information and navigate users to good art exhibitions in art jungle.
Target User: to people who want to buy artworks and have interests to experience art exhibitions.
Product Architecture:
5. Ask Brooklyn Museum App
Summary: Explain the art works in Brooklyn Museum in real time, you can ask any questions which information and galleries around you.
Goal: Help users to find the artworks information and navigate users to good art exhibitions in art jungle.
Target User: to people who want to buy artworks and have interests to experience art exhibitions.
Product Architecture:
