Airtable X HubSpot: “Your Complete Guide to Sales Enablement Content”

We’re excited to announce the launch of our second ebook, “Your Complete Guide to Sales Enablement Content”!

Created in partnership with experts at HubSpot, this guide explores best practices on aligning marketing and sales effort, how to educate costumers on your product, tailoring your content to your buyer’s journey, staying ahead of the competition, and building a strong feedback loop.

You can check it out here.

Use it as a resource to get your sales enablement strategy off the ground or even up-level your current efforts. Plus, it comes with new templates you can use to get started!

Templates included in the ebook allow you to streamline your marketing, design, research and more.

Originally published at blog.airtable.com on December 4, 2018.