New Cooperation! ALAX Shook Hands With Torque Mobile
For those who have been patiently waiting for the new LOI (Letter of Intent) announcements, we have some good news. One of the leading manufacturers of smartphones and tablets in the Philippines is jumping on ALAX’s board as our new strategic partner. Let’s give a big round of applause for TORQUE MOBILE!
After having the LOIs signed with Gionee (Chinese smartphone manufacturer) and UTOO (Malaysian reseller of ALAX top-up cards), the cooperation with Torque Mobile will, just like in Gionee’s case, allow the ALAX App Store to be preinstalled on their smartphone and tablet devices, which will bring mobile gaming content to millions of people in the Philippines and Asia.
Founded in 2008, Torque Mobile is a Philippines smartphone and tablet brand owned and operated by Topstrasse Global, Inc. The company is one of the first local mobile phone and electronics manufacturers that imports products from the original design manufacturers in China to be sold in the local market and since its founding, it has become one of the best-selling local brands of mobile phones. Their phones rival those of the higher-end brands when it comes to features, design, and affordability. This local brand is also one of the fastest-growing handset makers in the Philippines, providing great products suited for a wide range of innovations.
The statistics speaks for itself — the revenue in the Philippines Mobile Games segment has reached more than US$175 million in 2017 and is predicted to reach US$256 million by 2022. Those rising tendencies, together with the collaboration with Torque Mobile, will undoubtedly help ALAX pursue its main goal, which is to conquer the Mobile Games sphere in Southeast Asia and reach the unbanked consumers in that area.
Torque Mobile is comprised of a pool of highly driven and ambitious talents who continually aim to provide winning opportunities to business partners and customers. The passion in the products and services is well reflected in the high quality standard that the company continually upholds.
We at ALAX are proud to have such a motivated and goal-oriented partner on our side. We share Torque’s vision and truly believe that joining forces will strengthen ALAX’s position in Southeast Asia and allow us to reach more potential end-users.
Stay tuned, new LOIs are going to be announced soon and there is plenty more in the pipeline!
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