Today, Bulk SMS service has become an integral part of marketing. Especially, when it comes to service industries like Real Estate, Education, Hotel, recruitment etc.
Bulk SMS services play an important role. Tour and Travel industry also use Bulk SMS to communicate with their existing and prospective customers. Almost every tour and travel company use this SMS marketing to keep their customers informed and updated about their latest services and offers. SMS marketing use SMS API software to deliver messages to the mass audiences.
In a service industry like tour and travel, maintaining effective communication with customers is very much essential. Sending bulk SMS is one of the quick and economic sources of communication to remain in touch with customers for travel companies.
Here are some uses and importance of Bulk SMS in Tour and Travel Industry-
Confirmation of Booking
After making a new booking it is essential to send a confirmation to the clients. Therefore, travel agents send SMS for confirmation of booking through bulk SMS service to their clients. Clients after receiving a confirmation text from Travel Company clients feel satisfied which is important for a long-time relationship.
Discounts and offers
Using bulk SMS services tour and travel agents just send a text to their clients about the discounts and offer related to their tour packages.
Travel agents inform their customers about the delay of flights, buses, trains, last minute changes and about other information through Bulk SMS. It is the easiest and fastest way of sending alerts/ notifications to clients.
SMS marketing facilitates travel companies to send brochures to their customers on their mobile. These brochures are sent in a form of a link.
Better customer relationship
Bulk SMS services help in building a strong customer relationship. Companies send wishes to their customers for their journey and also wish them on their special occasions like birthdays and anniversaries. This helps travel companies to gain the trust of their customers which build a strong relationship.
Travel Companies use Bulk SMS services as they can target large audience in a single go.
New contacts and lead generation
SMS marketing is also used by travel companies to generate new contacts and clients.
These were some major benefits of Bulk SMS that show the importance of SMS marketing for tour and travel industry.