Cleats, Drones, and Sails: Why Sports Leagues of All Types are Choosing Algorand
Did you know that sports fans are about twice as likely as non-sports fans to say they are familiar with cryptocurrencies?
Some of the most reputable sports organizations in the world have chosen to work with Algorand for its sustainability, reliability, and innovation. Most recently, FIFA, the world’s governing soccer body, chose Algorand as its official blockchain platform.
Here are all of the sports organizations that have partnered with Algorand (so far):
1. FIFA
Under a recent agreement, Algorand will become the official blockchain platform of FIFA, provide its official blockchain-supported wallet solution, and assist FIFA in further developing its digital assets strategy. The partnership will, in essence, “showcase the potential that the Algorand blockchain has to transform the way we all experience the world’s game,” says Algorand Founder Silvio Micali. Algorand will be the sponsor of the FIFA World Cup Qatar 2022 Regional Supporter in North America and Europe, as well as for FIFA Women’s World Cup Australia and New Zealand 2023.
2. NJ/NY Gotham FC
Algorand was selected as the first-ever “Official Blockchain and NFT Partner” of the NJ/NY Gotham FC, as part of a partnership announced in March. Gotham FC and Algorand have already begun unveiling NFT integrations in the stadium and for the community and are continuing to develop NFT giveaways, blockchain scavenger hunts, and blockchain-enabled purchasing of tickets and merchandise. Gotham FC season ticket members will be rewarded with access to even more exclusive giveaways ranging from rarer NFTs to post-game field access opportunities.
3. Drone Racing League
Joining up with Algorand, the “largest partnership in DRL’s history,” the high-speed racing circuit will allow for blockchain-enabled ticketing, collectables, fan transactions, and NFTs. The first batch of limited edition NFTs became available as part of Algorand’s 2021 Decipher event. Algorand will have the title rights of the DRL World Championship circuit for the next five years as part of the partnership. A play-to-earn DRL game created in partnership with web3 game developer Playground Labs has been announced and will allow players to race drones for the chance to win cryptocurrency and NFTs on Algorand. Join DRL on discord to keep up with the latest updates.
4. Envision Racing Formula E
The Algorand Foundation has teamed up with the first carbon neutral Formula E street racing team. This collaboration sees the Algorand Foundation become a partner of the team’s “Race Against Climate Change” program, created to help amplify the fight against climate change and accelerate the movement to zero emission vehicles. Part of that initiative is a limited batch of 1,000 NFTs that depict a helmet representing one of the eight locations hosting an ABB FIA Formula E race. One lucky NFT holder will receive a physical racing helmet with art inspired by their City Edition helmet. Envision Racing will work with the Algorand Foundation to strengthen its community initiatives, including supporting the Foundation’s developer and innovator community events.
5. Canada SailGP Team
In the first-ever sponsorship of a professional sailing team by a blockchain platform, the Algorand Foundation partnered with Canada SailGP to showcase the possibilities of blockchain. The three-year partnership will see the two organizations collaborating on a range of initiatives focused on performance, security, and sustainability. SailGP bills itself as the “first climate-positive sport and entertainment property” and rewards teams for reducing their climate footprint, such as utilizing clean energy solutions or ceasing the use of single-use plastics. No wonder then that SailGP brought Algorand on board!
What kind of blockchain-based initiatives would you like to see in the world of sports? Let us know in the comments section below.
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