E-commerce market in Poland. Why does the AligatoCoin project might have an unique opportunity to change the game?
We live in a times, where buying and selling has never been easier. If you want to buy music and, preferably, without leaving home — you’re going online. If you want to buy something extraordinary — the biggest chance to find it is to search the web. The world went crazy about online shopping, Poland is no exception. The studies show that over 50% of the polish internauts in 2017 bought at least one item online, and this figure is still increasing. The whole e-commerce branch is worth almost 40 billions PLN, and it’s just the beginning of a true shopping revolution. If I were to find a connotation for phrases “Poland”, “e-commerce” and “revolution”, the first thing that comes to my mind is Aligato platform.
Why AligatoCoin project is so revolutionary?
Online shopping market in Poland is very fragmented. On one side, we have a few bigger shops, that already exists in each bigger city. They went online, they serve their products on the web, so you can buy domestic appliance with door-delivery. On the other hand, we have the biggest polish online shopping platform, Allegro.pl which is definitely retreating. Latest reports say, that they still have an enormous percentage of the whole market share. Initially, it was the best place for small local merchants, who planned on making their businesses wider. Few years went by and unfortunately, in our minds, things have changed for the worse. With each day we hear more and more negative charges thrown in their way. Privileging the biggest companies and huge commissions are just a few of them. In Aligato.pl we believe, that there is still an undeveloped niche for small retailers, and that is a starting point for our new idea. We don’t want to favour the biggest entities. Actually, we don’t want to favour anyone. At the same time, we also don’t want to attract clients just by utilising an opposite scheme to our biggest opponent.
Therefore, we’ve added few more features to our vision of e-commerce. Blockchain-based cryptocurrency which makes things safer and more transparent , 2FA authentication and innovative, never seen before Pay via Eye technology explained in more detail here , and delivery drones, which can make delivery faster, cheaper, and easier.
We have everything to make our idea successful. Our country has educated an incredible amount of engineers, who are implementing an innovative ideas all around the world. We were leaders in the blockchain technology development a few years ago. Even though things have changed we still believe that if you have a promising idea, great and highly-motivated team, you can make even unbelievable things real. Surely, it will take us a while to project everything and make it function as intended for the average internauts. We’ve started few years ago and with each day we see, that there is no elusive things in business. No doubt, that we will need a lot of money to finance the whole initiative. We aim to go head to head with the biggest — that’s why we launched an ICO!
