Members Only Lifestyle Retail Brand Brings Iconic Apparel to Sky City

The AlterVerse team gives a warm welcome to our newest partner in Sky City: Members Only!

AlterVerse, Inc.
AlterVerse
3 min readNov 30, 2022

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Members Only is a lifestyle-focused, retail brand. Their apparel product line includes racers & bomber jackets of all sorts for both men and women. As an iconic fashion brand, Members Only is looking toward the future in joining the web3 metaverse space with AlterVerse.

The Members Only storefront has been built within Sky City! Players can stop by the shop, browse items, buy products, and share with friends.

Future collaborations include the potential for Members Only digital apparel to virtually equip your AlterVerse avatar!

Members Only: Rewind to 1981

You have your Members Only® jacket on. You’re ready to get your yearbook picture taken and you will go down in history as the coolest kid on the block. You know that “when you put it on… something happens.”

You’re not aware of it yet, but what you’re wearing is the jacket that epitomizes the glamour, energy, and fun-loving attitude of the ’80s. This is how the Members Only brand was first born!

Fast Forward 40 Years

Members Only is now a cultural icon with a steady and growing following — thanks to their loyal fans. Whether you knew them from the 80’s or love them now from their slimmer, modern look with all the signature details, or are rocking their jackets because it’s just simply… cool, the loyalty lies with you.

Members Only sees race, creed, and taste not as separation but as an inspiration.

On December 31, 2011, the Members Only brand was acquired from Members Only Licensing Group and JR Apparel World, LLC, whose principal is Ron Malhotra, purchased the brand.

Today he is focused on growing the Members Only brand and expanding it to additional apparel and product offerings to create a highly successful lifestyle brand.

Building a Web3 Presence in Sky City

Built with Unreal Engine 5, AlterVerse is an immersive metaverse gaming experience. Players can buy land, build, shop, socialize, gather resources, craft non-fungible tokens (NFTs), trade items, & play-and-earn in many ways.

The AlterVerse team has successfully completed Season 4 of the Binance Labs Incubation Program. This exclusive, flagship incubator program included eight weeks of guided mentorship from a wide range of experts, introductions to an extensive network of industry leaders, and holistic support around regulatory/legal advice, recruiting, technical execution, PR, marketing, and more.

We’re excited to see where this long-term partnership will take us both!

Visit the Members Only website: https://membersonly.com/

Follow Members Only on Instagram: https://www.instagram.com/membersonlyusa/

Connect with Members Only on Facebook: https://www.facebook.com/membersonlyusa

Watch Members Only content on YouTube: https://www.youtube.com/user/membersonlyusa

Request Early Access to the Sky City Metaverse: https://forms.gle/TUHmfTsZuKGuek1Z8

Learn more about AlterVerse: https://alterverse.com/

Join AlterVerse on Telegram: https://t.me/alterverse

Join the AlterVerse Discord: https://discord.gg/WuDHQmNkTx

Follow AlterVerse on Twitter: https://twitter.com/AlterVerseGame

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