6 Key Lessons From The Home Pages Of Smart Creative Entrepreneurs
They’re worth “borrowing” for your own.
Published in
3 min readJun 25, 2023
I studied the home pages of 10 smart creative entrepreneurs.
They have a LOT in common.
Here are 6 approaches you can borrow from them for your own site…
1. They prioritize email signups.
Most have a signup form prominently displayed on the home page.
Their top priority is to get someone to join their list.
And their copy gives a clear reason to do so.
Examples:
2. They feature curated content on their home page.
Smart creative entrepreneurs know their most impactful content…
And drive people to it.
Check out how James Clear and Wes Kao feature popular posts on their home pages.