Two Ways To Write Social Media Post Captions That Get More Likes And Shares

This has nothing to do with hashtags or emojis.

Josh Spector
Nov 30, 2018 · 4 min read

1. Explain why the image matters instead of what it is.

2. Don’t lead with the punchline.

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Josh Spector

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I run the For The Interested newsletter and help clients use social media and newsletters to grow and activate audiences. ForTheInterested.com/subscribe

For The Interested

Actionable ideas to help you produce, promote and profit from your creations.

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