When You Follow Someone New On Social Media, Post About It

It helps you, the person you follow, and your followers.

Josh Spector
Nov 28 · 2 min read

Let’s say you find someone interesting to follow on social media.

Awesome. Now, spread the word about them.

Doing so will help you build stronger connections, provide value to your existing followers, attract new ones, and get noticed.

Here’s an example from my own Twitter account:

When you post something like that, a few good things are likely to happen:

1. The Person You Followed Will Notice

Assuming you tag them in the post, they’ll likely notice and check you out. They’ll also appreciate the attention you sent their way, and quite possibly will follow you back.

2. The Person You Followed May Promote You

There’s a good chance they’ll return the favor by plugging you to their followers or sharing your post that mentioned them — either of which will get you additional exposure.

3. Your Followers Will Appreciate It

Assuming you followed this new person because they share valuable stuff, recommending them to your own followers is an easy way to provide value to your existing audience.


I do this often and it works well every time.

In the example I featured above, that person thanked me, followed me, retweeted my tweet, and led to another person replying to suggest someone else I then followed and connected with.

Give it a shot and I bet you’ll be pleasantly surprised at what comes from it.

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Josh Spector

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I run the For The Interested newsletter and help clients use social media and newsletters to grow and activate audiences. ForTheInterested.com/subscribe

For The Interested

Actionable ideas to help you produce, promote and profit from your creations.

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