Ways to better produce, promote, and profit from your creations.
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In 181 words.

Your tribe probably isn’t who you think it is.

When we think about a tribe, we assume it’s people like us.

But the more valuable people to have in your tribe aren’t what you are now — they’re what you used to be and what you hope to become.

The people who are what you used to be are struggling with the same challenges you have already overcome. That means they will value your expertise and experience and that creates opportunities for you.

On the flip side, people who are doing things you hope to eventually do can show you how to do them. Joining a tribe of people who are slightly ahead of where you are is the most valuable network you can assemble. …


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Plus, podcast producing tips and minimum viable creativity!

Here’s the latest edition of my For The Interested newsletter, a collection of inspiration and actionable ideas to help you produce, promote, and profit from your creations.

I didn’t read a single book from when I was 12 until well into my thirties.

This year, I’ve read 13.

It’s a simple reminder who you were doesn’t have to be who you are.

(By the way, you can see the list of books I read and my top five recommendations by subscribing to This Is How I Do It.)

Now, on to this week’s ideas…

1. 40 One-Sentence Communication Tips

“The main character in any story is the person you tell it to.”


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Advice for anyone who wants to be better understood.

It’s so easy to be misunderstood.

Following are a collection of concepts to help you write, speak, and express your ideas clearly.

1. Pick a single word to describe your communication style — then live up to it.

2. You can’t explain something you don’t understand and you don’t understand something you can’t explain.

3. Honesty is a communication hack because people so rarely hear it.

4. Use the words your audience uses.

5. The main character in any story is the person you tell it to.

6. Assume you’ll be misunderstood.

7. If someone doesn’t understand you, it’s not their fault — it’s yours. …


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Plus, how to turn your creation into a team effort and change someone’s mind!

Here’s the latest edition of my For The Interested newsletter, a collection of inspiration and actionable ideas to help you produce, promote, and profit from your creations.

Growing up, every morning I went to the kitchen to eat breakfast and that day’s newspaper was sitting on the table for me to browse while I ate.

Looking back, I realize that was more valuable, influential, and defining than anything that happened in school.

Now, on to this week’s ideas…

1. To Make Your Next Creation Better, Make It A Team Effort

“I’ve increasingly noticed — and found in my own work — that incorporating others into your creative process can pay huge dividends.”

Most successful creators have a secret — their creations are a team effort. …


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The four benefits of incorporating others into your creations.

Most successful creators have a secret — their creations are a team effort.

No matter how talented you may be, your work can benefit from the collective effort and expertise of others.

I’ve increasingly noticed — and found in my own work — that incorporating others into your creative process can pay huge dividends.

Here are four benefits of doing so and examples to inspire you…

1. A Team Gives You Credibility And Exposure

The perspective of one individual will never be as credible as the collective perspective of a team of accomplished people.

Dru Riley knows this.

That’s why — despite his own significant expertise — Dru’s popular Trends newsletter features more than just his own thoughts on any topic he covers. …


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Plus, how to set traffic goals for your blog and grow your audience!

Here’s the latest edition of my For The Interested newsletter, a collection of inspiration and actionable ideas to help you produce, promote, and profit from your creations.

Want a more interesting week? Try this:

Watch, read or listen to three things you don’t typically consume this week.

This past week I watched a special about the Great Barrier Reef, a reality show about people shopping for lakefront property, and listened to a podcast about filmmaker Peter Bogdanovich’s childhood.

Were they all great? No.

But they exposed me to new ideas, new stories, and made things more interesting.

Switch it up — you never know what you’ll discover. …


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Advice for anyone with a newsletter…or planning to start one.

Newsletters are having a moment.

As someone who publishes one to empower creators every week, shares the secrets to how I grow my audience and business in another, runs a newsletter creators community, and even has a course to help you grow your newsletter, I’ve thought a lot about newsletters.

Following are a collection of quick lessons to help you make your newsletter all it can be.

1. If you’re going to publish a daily newsletter, there better be a damn good reason why it can’t be weekly.

2. A newsletter for everyone will be ignored by everyone.

3. Don’t confuse a newsletter with email marketing — one’s designed to provide value to an audience and the other to extract value from an audience. …


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Plus, the 11 traits of successful creators.

Here’s the latest edition of my For The Interested newsletter, a collection of inspiration and actionable ideas to help you produce, promote, and profit from your creations.

This week can be a fresh start.

Or, this afternoon can be a fresh start.

Or, this moment can be a fresh start.

The great thing about a fresh start is it begins whenever you want it to.

Now, on to this week’s ideas…

1. You Can Be A Successful Creator (If You Develop These 11 Traits)

“Creators understand failure isn’t an option — it’s a prerequisite to success.”

It’s not enough to be talented.

In this post I break down how to develop the 11 traits you need to be a successful creator including to become a self-starter, a scientist, and an original. …


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It’s not just about talent.

It’s not enough to be talented.

What separates successful creators from the pack isn’t just their unique ability — it’s a set of traits and mindsets they apply to their creations.

No matter who you are or what you make, your success will be directly correlated to your willingness to embrace the following concepts…

1. Successful creators are self-starters.

No one will demand you create until you first demand it of yourself.

Your creations are a reflection of your ability to generate enough energy and motivation to bring them into the world.

Every morning, author Steven Pressfield puts on his work boots and goes to “work,” sitting at his computer and writing for hours. …


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Plus how to treat new ideas and use a giveaway to grow your audience!

Here’s the latest edition of my For The Interested newsletter, a collection of tips to help you produce, promote, and profit from your creations.

Notice anything different?

Every 229 issues or so, I roll out a new logo and I’m excited to introduce the one you see above.

It was created by the talented Phero, who I was introduced to by the talented Ernest Wilkins (whose newsletter you’ll also dig).

The times, they are a-changin’.

Now, on to this week’s ideas…

1. The Time Management Tips Collection

“A collection of links to articles that will help you better manage your time, be more productive, and feel less pressure and anxiety around time.”

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