An easy way to find exciting niches for side hustles

While writing the article I found accidentally a surprising niche for ‘programming’

You might have noticed that it is more difficult than you thought to find a niche within your passions. A data-driven approach will help you to find niches, business opportunities or to validate your ideas. However, sometimes there is too much competition in a niche. There are different approaches to solve this problem.

First, you could try to enter the market at lower prices. It’s not always the best idea because it reduces your margins. Furthermore, you might start a price war that you can only lose against more established players in the niche.

The trick is to avoid the competition by building a better solution tailored to a subsegment of the market (=sub-niche). Especially interesting are niches that are too small for players already in the market, but big enough for you, because you are perhaps only looking for a side hustle. Of course, you still have to be sure that the sub-niche is big enough for you to generate the income you have set as your goal.

How can you find sub-niches?

I want to take a data-driven approach to tackle the problem as usual. The data I use can be accessed as always on existing platforms…