How Trendy Stoicism Assimilates the Counterculture

And how big business neutralizes philosophy to reassure puzzled consumers

Image by Andrea Piacquadio, from Pexels

If you walk into the philosophy section of a bookstore, chances are you’ll be struck by the number of books on Stoicism you’ll find on the shelves.

Search the internet for “Stoicism and self-help” and you’re met with four million…