On Prime Day, I Shopped Crazy (for Stocks!)

Smart people build assets; fools consume endlessly.

Prajakta
An Idea (by Ingenious Piece)
2 min readOct 18, 2020

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Photo by Austin Distel on Unsplash

When Amazon decided to postpone its Prime Day this year with no set date for it, many hearts sank. Only to rise again with joy when they announced the new dates Oct 15–16, 2020. Shopping carts were filled up days in advance and countless minutes, if not hours had been spent browsing items to purchase at steep discounts. I have many friends who eagerly look forward to shopping bonanzas such as the Black Friday, Cyber Monday, Boxing Day, pre- and post- events.

To be fair, I participated in this frenzy too for about an hour end-to-end from browsing and choosing to buying. And yet my title, that I went crazy shopping on Prime Day. Doesn’t make sense, does it?

To be fair, I participated in this frenzy too for about an hour end-to-end from browsing and choosing to buying.

Well, few of us noticed that on Prime Day, the stock markets in North America had a dip, expecially if you were watching cloud computing and technology companies. It was a good day to invest in technology ETFs or strengthen your positions in some equities. So I decided to shop for Amazon stock, instead of buying consumer goods on its website. My own version of Prime Day…

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Prajakta
An Idea (by Ingenious Piece)

Harvard + LSE economist, meditator, and author of “Buddha Balance Journal”. Thank you for reading my thoughts-in-progress. Substack: https://bit.ly/3XX5Sid