The Opposite Strategy — Using Paradoxes to Generate Crazy Ideas

The power of integrative thinking for breakthrough ideas

Photo by Sergio Capuzzimati on Unsplash

“If wool shrinks when you wash it, why don’t sheep get smaller when it rains?” ― Ron Brackin

As a young teen, I spent hours thinking about paradoxes, statements that are both true and false. That something could be both true and false…




No Matter What People Tell You, Words And Ideas Can Change The World.

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Wang Yip

Wang Yip

Author of Essential Habits. I write about personal development, work and managing your career. Connect with me at

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