AnalogFolk’s weekly social news roundup issue #43
Pinterest’s virtual makeup, giving (Facebook) data control back to the people and more…
Welcome to the AnalogFolk weekly social news roundup, a weekly collection of the best social news of the week, compiled by our Junior Editor, Rachael Bennett.
Off-Facebook Activity is here
Continuing its efforts to improve privacy on the platform, Facebook has launched Off-Facebook Activity. It basically lets users control the data that apps and websites share with the social media giant.
Through Off-Facebook Activity, users can now clear their history, check the information that was shared between Facebook and other websites, and disconnect any information users would not want to share.
Pinterest debuts AR Try On
Pinterest has rolled out its new AR Try On feature in the US which is powered by its Lens visual search tool. Currently, users can play with the app’s camera to find different shades of lipstick from brands including bareMinerals, Estee Lauder, Neutrogena, and Sephora.
Pinners can also snap pictures of shades they sample via Try On and save them as Pins to refer back to and shop at a later time. The platform has announced that more categories will be added.
YouTube aims for e-sports
In a move to stop relying on individual streamers, Youtube has announced new deals with three different e-sports organisations to help corner the marketplace. The Call of Duty League, the Overwatch League and competitive Hearthstone will all stream matches exclusively on the platform.
In the past, all three leagues (which collectively belonged to Activision Blizzard) have primarily streamed matches on Twitch.
Spotify Canvas on Instagram
Spotify Canvas — a feature that shows viewers a looped video on their ‘Now Playing’ instead of the artist’s static album art — is now available on Instagram Stories. The music-streaming app launched this new feature to aid artists that want to share their music to new fans on Instagram.
Although this is a social-led feature, Spotify has no intention of becoming a social media platform. Rather, its focus is on creating features that allow artists to better connect with their fan bases across socials.
And that’s all, Folks
