Data Points for Week of June 19th: 5 Must-Read Articles in Marketing Analytics
Curating an Attractive Company Facebook Page | A Simple Explanation of How to Utilize Keywords | How to Enable Powerful Tools on Your Site using Code Snippets
Hello friends. Fancy seeing you here. In a slight change of plans, we have six articles for you today because the internet was so full of good stuff this past week we just couldn’t cut it down. Things could be worse.
1. How to Install JavaScript Snippets and Website Codes Into Your Website- The internet is fairly spectacular, but behind all of its lights and colors is something we don’t like to think about often- code. However, as distasteful as it may seem, a basic understanding of code and how to edit it (and we’re talking copy and paste here) is a valuable skill as it will allow you to harness the true power of the internet by adding effective tools and apps. Don’t miss out.
2. How to Make Your Facebook Page Visually Appealing to Your Target Demographic- Facebook has been and remains a massive source of potential customers so it’s crucial that your company’s page is up to par. According to Neil Patel, a top web influencer, that means posting the right material, picking the right photos, and sharing the right content. Make sure to make a good impression on those Facebook users (all 1.94 billion of them).
3. How to Target Multiple Keywords with One Page — Next Level- We throw terms like SEO and keywords around like they mean something to everyone. If they do, fantastic, if they don’t no worries. This article gives a quick and simple run down of why SEO is valuable and how you can increase the web traffic to your website with Google search optimization.
4. 10 Time-Saving Tips and Tricks for Using Excel [Infographic]- For many marketers and business people, Excel is the go to tool to analyze, visualize, and manipulate data. With that being said, Excel has a lot of hidden features that could make us all a little more efficient if we just knew how to use them. This article will help you do just that by detailing ten Excel skills you should know and master.
5. How to Avoid Burnout at Work: 7 Strategies from HubSpot’s Manager of Culture- For all of the tools, strategies, and plans out there that can increase productivity, perhaps the most important factor in business efficiency is the resilience of your employees. Even the most advanced tool in the world can’t apply itself. Check out this article to learn how the employee and employer can both monitor the workspace in order to encourage a positive working atmosphere.
6. 7 Examples of eCommerce Brands Rocking Social Media Marketing- We talk a lot about why social media marketing is important or how you can improve your social media strategy, but sometimes the best teacher is example. The seven brands in this article use many of the strategies we’ve mentioned before to expertly promote themselves online. Observe and emulate.
That’s all for this week. I hope you enjoyed (and learned things). Until next week.
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