Yet Another Design Newsletter
Spamming since 2019
In this issue:
New Logo and Site: Sandwich New Logo & Site
Just a New Logo: Twitch New Logo
Another New Logo: Yahoo New Logo
Good Read: Designing at Google
Personal Update: Profiles in Latinxs Who Design
Thoughts: Announcing your plans makes you less motivated to accomplish them
This newsletter was originally sent on 09/30/2019.
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Sandwich New Logo & Site—New Logo
Sandwich is the most sought-after producer of videos for tech companies, large and small. They’ve made videos for Slack, Casper, Coin. They just changed their name from Sandwich Video to only Sandwich, featuring a bold, vibrant new logo that looks more… sandwichy.
Twitch New Logo—New Logo
Twitch got a super subtle update to their logo. The old logo was already great, so this update does some small tweaks. Sam thickness in the counter space and stroke, fuller characters, all the angled notches now have the same direction, and the shadow is deeper. Not bad!
Yahoo New Logo—New Logo
Yahoo, to everyone’s surprise, introduced a new logo and identity designed by New York, NY-based Pentagram partner Michael Bierut. The logo is OK. It’s bold, vibrant, and keeps a bit of the original quirkiness. It also just looks like all the other logos that have come in the last years. The use of a friendly, round, geometric, sans-serif has come to be the standard by every other company with recent redesigns. Not bad design, just unimaginative, bland, forgettable.
Designing at Google—Good Read
Designer Kenny Chen reflects on his first year at Google sharing ten things he’s learned. Among the points are leaving your ego at the door, designing for everyone, and showing your stuff early and often.
Profiles in Latinxs Who Design—Personal Update
I added profile pages to Latinxs Who Design. In this page, people can add more links to be found, an extended bio, and a gallery showing their work. If you want to update or create your profile, please join the Slack Channel for instructions.
Announcing your plans makes you less motivated to accomplish them—Thoughts
Shouldn’t we tell others about our plans so they can help us? Shouldn’t we share our ideas soon so we can get motivated and feel the pressure of delivering? Nope. Studies show that people who talk about their intentions are less likely to make them happen. Making the announcement gives us that satisfaction of self-identity we kinda crave, making us feel less motivated to do the hard work.
“Identity-related behavioral intentions that had been noticed by other people were translated into action less intensively than those that had been ignored”
I have experienced this! Sometimes I get too excited about an idea, and I want to tell people. But when I announce it I get less motivated to complete it, and never do anything about it. For some time, my superstitious mind thought that I was “jinxing” it. Now I know the reality. The announcement satisfies my ego enough that I don’t need to complete stuff! Lol.
So, if you want to deliver and ship more often, you want to save up the emotional energy and reward. If you talk about it, you get the same neuro-chemical feel-good payoff you would get by completing. By holding out, you usually get much further. So, show your results before talking about them.
The soft overcomes the hard.
The slow overcomes the fast.
Let your workings remain a mystery.
Just show people the results.
Hola, I’m Pablo Stanley, a dude who writes comics and designs stuff. Every week I email this newsletter. I share a list of design-related gems, including inspiring work, cool typefaces, people to follow, articles to read, tools to try, and job opportunities. If you give me your email address, I’ll spam you every Monday with this stuff.
