A new business model: STARTUP STUDIO
A startup studio (a.k.a. venture builder, venture studio, startup factory) is a company that builds startups.
Startup Studios can be classified based on their methodology and focus.
Methodology classification
• Builder Studio
Focuses on creating and developing companies, mostly from internal ideas, and providing critical resources (Ex. Rocket Internet, eFounders). Builder studios have many similarities with incubators.
• Corporate Studio (a.k.a. Startup for Enterprise, Excubator)
Corporate companies build a startup with Startup Studios to stay competitive. Generally, methodology involves an “intrapreneur” or a team of “intrapreneur” from the partner corporate. The startup is based on the needs of corporate, and built with the intrapreneur (Ex. Prehype, BCG Digital Ventures.)
• Investor Studio
Brings in early-stage external startups and helps them grow by providing both funds and expertise. This model is significantly similar to the accelerator model (Ex. BetaWorks, Science).
• Cross-functional studio (hybrid model)
Some studios work cross-functionally (ex. Betaworks has an 11-week camp). These startup studios may serve as VC funds and incubators. This, Incubator VC model is quite similar to the startup studio model. In addition to that, startup studios which have multiple functions fall into the cross-functional studio category.
Focus classification
• Focus on single business vertical: SaaS, B2B, B2C etc.
• Focus on sector: MedTech, FinTech etc.
- Generalist
