A no-code SaaS solution that helps tourism businesses launch their website and boost direct bookings

Sarah Kimmorley
Antler
Published in
2 min readNov 15, 2021
www.wandora.co

Wandora is on a mission to end the commoditisation of small service-based businesses and restore the connection between owner and customer.

Founded by Dan Baird and invested in by Antler, Wandora is a no-code SaaS platform poised for success.

“Wandora is entering the market at a time when small tourism businesses are crying out for help,” says Anthony Millet, Global Partner of Antler. “With the COVID-19 pandemic, changed travel behaviours and the increasing commoditisation of bookings by online travel agents, it’s been a terrible couple of years to be a tourism operator.

“Wandora is helping them get back on their feet by providing tools that get more bookings through direct channels instead of relying on the big booking sites that can charge upwards of 30% commission and result in substantial lost revenue.

“Using the platform, business owners can create, launch and manage a mobile-first website and booking flow with minimal effort.”

“The tourism booking market is massive; even during the midst of a global pandemic, travel and tourism bookings were worth over $518 billion, and this is only going to explode as we come out of Covid,” says Baird.

“With huge market potential, a shift toward supporting small businesses and the growing demand for flexible mobile payment options, we believe Wandora is well-timed to transform the way people book their travel experiences and capture a sizeable portion of the market.

“We recently launched our early access program from which tourism operators can get access to our exclusive Slack community of other tourism businesses. We’ve been overwhelmed with the response, and we cannot wait to turn these early users into Wandora evangelists for life.

“Along with our early access program, in the less than eight weeks we’ve been online, we’ve already had over 100 businesses register their interest in our service and we’ve begun talking to tourism organisations who are keen to partner with us as we set about helping small businesses recover from the COVID-19 pandemic.”

Learn more about Wandora here.

Meet the Wandora team and hear the founders pitch at Antler’s upcoming Portfolio Reveal event on Dec 1 at the Sydney Startup Hub. Tickets here.

Alternatively, if you’re ready to build a global technology company from Australia, apply to join Antler now. Applications for January are now open!

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Sarah Kimmorley
Antler
Editor for

Sarah is the VP of Marketing & PR at Antler. She was formerly the General Manager of Business Insider Australia, and Gizmodo Media Group.