ANN | apM Coin’s Revised Business Model At A Glance

Since its beginning, apM Coin project, a blockchain-powered customer rewards platform, has focused on some features of apM shopping mall where the project’s services will be deployed. Having gone through an unprecedented pandemic in 2020, the launch date of apM Members mobile app had to be rescheduled in order to achieve the most effective service adoptions in the malls. During this time, apM Coin project has revised its business models under the objectives to keep up with fast-changing business trends in this era and to provide the most needed service for apM shopping malls.

apM Members Mobile App Function Adjustment

Following the revised business model, apM Members will put more weights on apM e-vouchers, and customer rewards points, currently named a.point. apM e-voucher can be used as one of the payment methods when the app users purchase goods/services in member stores of apM e-vouchers, such as 1,300+ wholesale brands, cafes, food trucks, and snack bars in apM, apM PLACE and apM Luxe. The users can purchase apM e-vouchers on apM Members mobile app. If customers buy the e-vouchers with apM Coin tokens, they may get the highest discount rate.

By doing so, the users may enjoy apM Coin token-applied services in the most market-friendly way in apM malls. Also, customers can earn a.point customer rewards when they purchase products/services in apM Members program partners. The earned a.point can be redeemed for buying products of their choice in the reward program partners’ shops.

apM Coin Token Utility Revision

apM Coin token can be used as a payment method when the app users purchases apM e-Voucher sold on apM Chain platform. Also, apM malls’ wholesalers can make payment for subscribing to the customer management services on the platform. By implementing these token utilities, apM Coin tokens will provide the mall’s customers and wholesalers with practical benefits related to their business deals and continue to secure its loyal service users further.

APM Token Economy Management Strategy

As previously mentioned, in exchange for offering apM e-vouchers or the customer management system on the platform, apM Coin project will receive apM Coin tokens. The project plans to permanently lock up or burn a part of the received tokens to manage APM token liquidity strategically. Additionally, when users buy APM tokens on exchanges to purchase apM e-vouchers or subscribe to the customer management services, or when they make payments with APM tokens for the digital vouchers or the customer management services, APM market value can be dramatically distorted for a moment, or high slippage may instantly occur on crypto exchanges. The project will adopt multiple decentralised oracle networks and AMM(Automated Market Maker) systems to minimise these cases. For further description, please refer to the article here.

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By presenting the project’s updated business model, it is expected that the project’s revised business model can improve APM token’s efficiency and practical benefits that apM malls’ wholesalers and customers can experience on their business. apM Members app beta launch is scheduled for the first half of this year. Following the app beta launch, the business model will be gradually implemented in apM malls in response to market conditions. You can find more information about our business’s updates in the apM Coin Whitepaper Ver.4.0.

apM Coin Official Communication Channels

Website | Telegram Announcement Channel | Telegram Global Community(English)| Telegram Korean Community (Korean)| Twitter