#FYI_About_APM | apM PLACE: Leaping into the World Clothing Market
Among the three apM shopping malls — apM, apM PLACE and apM Luxe which are the largest wholesale fashion market in Korea, apM PLACE is a quite popular place for international buyers. This popular shopping mall is located on the opposite side of Dongdaemun Design Plaza (DDP). As the youngest building among three apM malls as it opened in 2016 with the goal to become ‘World Wholesale Market’, apM PLACE specialises in premium women’s fashion and provides luxury department store-like shopping environment. Also, the mall has great accessibility to public transportation as it is close to a retail clothing market areas and Dongdaemun History & Culture Park station with lines #2, 4 and 5.
As we have mentioned many times, 1,300 wholesale brands and their outstanding quality and design of fashion products have played a pivotal role in the growth of apM shopping malls acquiring loyal B2B customers over two decades. Particularly, apM PLACE is famous for having the best women’s clothing wholesale brands in Dongdaemun clothing wholesale market since its opening. The malls’ Diamond Floor, located on the 5th and 8th floors of apM PLACE, is premium floors only in the apM shopping mall, with the most named wholesale brands in the Dongdaemun clothing wholesale market. So many buyers who shop at apM PLACE, usually go downstairs from the 8th floor and buy products. There are express elevators that directly connects between 1st and 8th floors.
If you visit apM PLACE during its operating hours (20:00 — next day 05:00), you can see more global customers than apM and apM Luxe. As many wholesale brands of apM PLACE are popular in the Chinese clothing market, you can often see so many Chinese influencers a.k.a. Wanghong sell clothes and accessories while running mobile live broadcasting with their mobile 😊
Also, apM PLACE attracts many foreign tourists and local visitors due to its special outdoor food court. In the previous #FYI_About_APM series, we mentioned that this place is a popular foodie’s place, especially for Chinese visitors.
Read more: #FYI_About_APM: apM Foodies said YES!
You can find various meal and snack menus such as Korean-style fried chicken, dumplings, kimchi fried rice, and ramen with special toppings. In addition, due to the high proportion of Chinese customers, there are local Chinese food menus such as Chinese-style mala hotpot and spicy suanlafen noodles. Even if you’re not a buyer, this place is for anyone! We recommend you to enjoy it when the weather is nice ;)
And on the 11th-12th floor of the apM PLACE building, there is apM Residence, a budget-friendly hotel; global buyers tend to stay here to save there time and money and shop efficiently.
Thousands of B2B transactions simultaneously occur in the apM shopping malls, including apM PLACE, and most customers are global buyers from China, Japan, Taiwan, and Southeast Asia. If three apM shopping malls which are the offline B2B clothing market platform where massive market data is generated and stored, are equipped with a digital online platform through apM Coin’s customer reward platform, it will allow the customers to enjoy more benefit more and wholesalers to systematically manage their customer database, which will further enhance the malls’ market competitiveness in the global wholesale fashion market.
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