What is a Chat API and How to Integrate it in your Apps
While Covid has thrown down a challenge to humanity, it has also brought people closer with Zoom, Slack, and WhatsApp, enabling human conversations at scale.
To put it simply, chat API is a quick way to build Zoom, WhatsApp and Facebook Messenger-like experiences into your own Web and Mobile Apps.
It offers a set of programmable interfaces that allow Developers and Product Leaders to customize the entire experience, including the user Interface, Features, Moderation controls, etc.
Why do you need a Chat API?
Adding a chat API can do a lot to for your business- it can,
- Boost user engagement
- Increase user retention
- Influence more CONVERSATIONS
- Improve CONVERSION rates
- Simplify CONVERSATIONS
- Personalize customer experiences
Well-made chat APIs are also highly secure, and built to scale with businesses. This helps in making sure you don’t have to go back into the software and manually update any piece of programming or data to match your growth.
What Is a Chat API?
The truth is — by simply using messaging apps like Facebook Messenger, WhatsApp, or Snapchat — brands can’t engage, interact and reach their communities at the same level as a Chat API can do -
These platforms, while okay for one-on-one conversations, simply aren’t powerful enough to fulfill complex messaging needs. They can’t provide you the control from an end-to-end experience or user data. And, they’re also not equipped with the same multifaceted features that real-time chat can bring.
From Marketplaces, OnDemand Services, Social Communities to SaaS, every domain requires much more powerful technology to map and create conversations between thousands of people simultaneously; a feat that’s close to impossible with just an everyday messaging app.
Chat APIs are beyond such limitations and enable you to take the reins of your messaging across all touchpoints of your brand.
From personalized messaging to a completely customizable user experience, to push notifications, collaboration capabilities, and more — now you can transform your business (and how it communicates) for the better, thanks to messaging that engages and scales with you.
Integration is as easy as adding a few lines of code into your Website or Mobile Apps. Most vendors including Applozic offer SDKs for Javascript, Android, iOS, Flutter, React and other platforms.
With your own chat API, the sky’s the limit. Whether you work in online marketplaces and eCommerce, on-demand services, digital healthcare, EdTech, or gaming, incorporating a chat API into your business will help you connect and engage with your community in real-time.
Add Chat to your Web and Mobile Apps with Applozic APIs & SDKs
