Welcome to AppsFlyer Tech Blog

This is the technological tale of a group of software craftsmen who enable the incredible growth of AppsFlyer.

At AppsFlyer we help mobile marketers in making intelligent decisions by revealing actionable insights from their huge data. We will share what we’ve learned about building software that handles a huge amount of traffic, scaling the team, culture and the mistakes that made us better.

Our technology stack is very broad starting from SDK that resides in 9 out 10 devices in the world, including real-time processing at scale and enabling analytics by applying big data and data science techniques.

We take great pride in our work and are very happy to share what we’ve learned to fellow craftsmen.

Gilad Katz,
AppsFlyer VP R&D