HancomWith X EnterArts, NFT Business Partnership

Dear Arowana community members

In the previous posting, the NFT platform to be launched this month by Hancom Artpia, a subsidiary of Hancom Group, was explained. In this posting, the content that will be uploaded to the NFT platform will be covered.

In May of 2020, singer Hayeon, known as a younger sister of Taeyeon, one of the members of Girls’ Generation, performed a metaverse performance using blockchain NFT (Non-Fungible Token) technology and she was the talk of the music industry. The reason is that the creator of the song for Hayeon’s was AI composer ‘Amy Moon’.

The AI ​​composer Amy Moon was developed by EnterArts, a content production company with artificial intelligence (AI) music generation technology. Amy Moon is a virtual human that can compose detailed compositions through deep learning technology.

Amy Moon already has over 30,000 domestic and overseas fans and is working as a music creator on the metaverse platforms ‘Roblox’ and ‘Zeppetto’. Based on music composed with AI technology, Amy Moon has released 16 K-pop digital single albums.

In relation to such artificial intelligence, EnterArts and Hancom Artpia will collaborate to promote the non-fungible token (NFT) business for virtual human intellectual property (IP).

The NFT project is to be processed by issuing Amy Moon’s intellectual property rights in the form of NFTs and selling them through the NFT marketplace launched by Hancom Artpia this month.

In addition, a business that can generate additional revenue, such as issuing music composed by AI using deep learning and artificial neural network technology as a form of NFT, and paying the copyright fee to the NFT owner as a reward.

Also, the metaverse technology of Hancom Frontis will be applied for advanced graphics and planning on opening up the market through performances on the metaverse and various promotional and marketing activities.

Thank you for your interest and expectation on technology on Hancom. Good news and updates about NFT Marketplace will come!
Please stay tuned!

Thank you

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