My UX checklist

Pål Eirik Paulsen
ART + marketing
Published in
4 min readNov 28, 2016

Essential UX questions you need to ask about your digital product

If you go through these questions with your own product or service in mind, you may find that you need to do some changes

Functionality

✓ What are the number of available tasks/functions on any given screen? Too many? Too few?

✓ What is the point with this and that? Is all functionality properly explained, clear, self-evident or blurry, complex and confusing?

✓ Are there shortcut keys for advanced users, or a lot of mousing?

✓ Are save functions manual or automatic?

✓ Do the system remember inputs, helps complete forms, cookies?

✓ Are page/ widget modes stored to save time?

✓ What is the browser/device support?

✓ How is data delay handled, waiting for data extraction, loaders, spinners, progress bars, information while waiting?

✓ Are there social features? Do I feel alone in the system, or is there a community of other users who can help me and make suggestions, share experiences, rating and evaluations can be made?

✓ Are running widgets for help or annoyance? Lots of disturbing blinks and animations?

✓ What functions could be removed without losing core functionality?

✓ What’s the statistics for each user story? Is there live statistics? Popular recommendations? “Likes” — floating good content to the surface?

✓ How is data aggregation? Any dashboards? Need of any overview? Can I personalize my views?

Interaction design

✓ Are interactive elements clear? Buttons and links with consistent colors and shapes?

✓ What happens when I click this? Intuitive or confusing next screens?

✓ How do I find things? Browse, search, suggest, recommend, relate, synonyms, help?

✓ How is the flow between screens and functions? Next step is evident or confusing, must be learned, trained, acquired?

✓ Where do I start? Numerous ways to the goal? Clear paths? Help as you go?

✓ Did I push the wrong button? Error messages good or cryptic? Is there a felt “danger” I if click this or that? Can I destroy or delete something by accident?

✓ What’s the complexity rating of each screen?

✓ Are the right form-navigation elements chosen, drop down, check boxes, radio-buttons, sliders?

✓ Is there a consistency of flow, placement of buttons, OK/Cancel/Reset, next/previous?

✓ Are there consistent regions for placement of elements?

✓ Do ‘wizards’ store your step position, or forget, time-out and generally work against your intentions?

✓ Are ‘wizard’ steps clear? Can they be clicked as a navigation? What if you click them, do you lose data on the page you left?

Information architecture and content

✓ How does the interface communicate? Wording, terminology, information scent? Are you calling a spade a spade?

✓ Do I see signs leading in the wrong or undesired directions, or do I always get relevant navigation on my journey to my goal?

✓ Is the information model user/customer centric, or topic/system/organization centric? Is this about you, the user, or about us, the senders?

✓ How is the readability, scanability, focus-areas, bullets, illustrations? Is difficult language used to explain complex concepts?

✓ Is there a clear distinction between section/gallery pages versus article pages?

✓ Are road signs/navigation pages easy to make sense of?

✓ Are some navigation pages anemic? Little to no useful content? Just there because of the breadcrumb path?

✓ Are there hybrid pages? Pages that can’t decide whether they are road signs or destinations?

✓ Is there an FAQ — what are the most common questions and problems?

✓ What the quality of content in texts; titles, summaries, main body? Do texts still make sense, even out of their original context? Like in a search result or a promotion banner?

✓ Static or dynamic content, how often is there a change of page content to make the content more alive?

✓ Old and stale content vs. new and fresh, is there a date and time stamp for each page? Does it ever expire if not consumed?

✓ Navigation texts concise or blurry in their range of meanings? What’s in “About us” verses “Our business” or “Our products” versus “Our services”?

Graphic design

✓ Are functions and content prioritized using a clear visual hierarchy?

✓ How are the icons, imagery, symbols, metaphors, mental models behind the interface?

✓ Are brand guidelines correctly followed?

✓ How is the contrast and readability on any device? Text vs background, text sizes, weights, types, underline or link confusion?

✓ How is the geometry of the interface? Is there a clear grid? Mathematical symmetry? Consistent units and measurements?

✓ What’s the color palette? Any weighting of colors? Lines, directions, shapes are consistently used?

✓ How is the visual flow of the page, how are the eyes moving? What are the patterns of looking?

✓ What do I feel using the system? Happy, bored, concentrated on the task at hand or fighting the quirks of the system?

✓ How is the personality of the system, coming through design, animations and language?

✓ Is the visual design enhancing the content and improving the communication? Or is this visual connection to content and functionality random and arbitrary?

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