The Project Mentality: How To Achieve More Over The Long Haul

Dewane Mutunga
ART + marketing
Published in
3 min readNov 5, 2017

How often do you wait for the “perfect time” to do something?

You tell yourself, “I’ll do it later…”

(No you won’t)

What if I told you that procrastination is damaging your business, health and savings accounts?

Well, in fact, it is.

Research shows that procrastination has quadrupled in the past 30 years.

In her article titled, “I’ll Do It Tomorrow,” Gura found that 40% of people have experienced financial loss due to procrastination.

Another shows that procrastinators experience more stress and health problems than people who complete tasks on time.

Why am I telling you all this?

Because it’s said that procrastination costs a business $10,396 per year — per employee.

Crazy…I know.

But here’s the thing…

The Myth of “Perfect” Anything

Too often, we get caught up in a state of limitless limbo. We wait for the perfect time, get complacent, and just go through the motions.

Listen, I get it.

You may experience fear, anxiety, or flat out disagree with an important task. And to get rid of these feelings, you procrastinate. And you may feel better in the moment, but it’s hurting you in the long run.

But what if you adopted a different mindset, one that framed everything you do as a project?

Things would get very interesting.

Why? Because this way of being fosters growth.

When you look at the things you do as a project, you’re forced to do two very important things: create and ship.

Treating something as a project with specific parameters like time or resources allows you to be creative. It gives you the wiggle room to experiment in ways you wouldn’t try otherwise. Most importantly, you get to make mistakes without being critical. You know, because it’s just an experiment.

You’re supposed to shake things up and see what comes of it.

The Benefits of Experimenting

The point of this project mentality is to free ourselves; to remove the burden of producing something perfect. The goal is to shift the focus on what matters the most, the process of creating and shipping.

It allows you to experience incremental growth over time. You get the space to grow over the course of various projects. It also keeps you on your toes and focused on the process instead of being attached to the product (results).

I experienced this myself when I created the Solopreneur Business Tracker. It took some time to shift paradigms, but I have to admit that’s it’s rather refreshing. I don’t plan on going back to my days of being a perfectionist either. It’s not all that it’s cracked up to be in the long run.

Call To Action

Want to grow your audience? If so, download this PDF with 12 effective list building strategies. Grab a copy here right now.

Dewane Mutunga is a writer, speaker, and entrepreneur specializing in data-driven strategies for goal achievement and business development. He’s the creator of the Solopreneur Chronicles, where he connects the dots between personal development and entrepreneurship. Follow him on Twitter at@DewaneMutunga.

--

--

Dewane Mutunga
ART + marketing

Family Man • Writer • Speaker • Entrepreneur • Vegan • Social Change Advocate http://dewanemutunga.com