ART + marketing
When the art of marketing is more like just plain ole art, the science of marketing just makes more $$$. Publication by ArtMapInc.com.
Featured
ART + marketing
When the art of marketing is more like just plain ole art, the science of marketing just makes more $$$. Publication by ArtMapInc.com.
Followers
That One Person On the Internet Is Holding You Back
My hand lingered over the send button. Should I hit send?It was just a Facebook post sharing the book I’d spent months on. I thought back to the time that an acquaintance ranted about people who constantly promoted themselves. Finally I hit send. I hit refresh over and over again. I wasn’t waiting for the Likes to pile up. I was waiting for that one person to Like it. When that person finally liked it, I felt validated. I breathed in deeply. Finally I realized that more than 100 people liked my post, writing encouraging comments.
Suzan BondMar 15
How We Chose Our Marketing Firm’s Website Building Software
the striking logic & aesthetic gut decision making that drove us to what we chose & why.By John Marshall & David Smooke ¶ If you’ve got a business — or a heartbeat, for that matter — you’ve got a story to tell. It goes without saying that a good website is one of the most important mediums we use to tell the world about ourselves, but in spite of that, websites are too often thrown together on impulse, and it can be too easy to reach for the nearest, trendiest software without really thinking about what’s best for you and your message.
ArtMap Inc.Mar 25
Writing is Therapy.
Like the act of stretching your muscles, the process is worth it. You may find yourself at times not anticipating the exercise, but you…know it is good for you. Keep the end satisfaction in mind to initiate the act of writing. Soon your mind will follow and you will enjoy the practice throughout the entire process. ¶ As much as I can, I write what I am thankful for and how much I have grown as an individual. This has been a wonderful practice first thing in the morning. ¶ My latest reflection is that I am thankful for hardships.
John FitchOct 14, 2015
A Very Simplified + Formulaic Way To Get Press For Your New Startup
I wrote a post last week that had some legs called “A Very Simplified + Formulaic Way To Raise Your Seed Round.” This week I caught up with…a friend who is launching her startup soon and looking to learn the dark arts of getting press in the tech world. Having been around the block with various companies and my own, I’ve learned a thing or two about how to do this effectively. ¶ Before we begin, a few disclaimers: ¶ Getting Press Will Not Solve Your Problems ¶ If you think that getting covered on TechCrunch and other outlets is going to “make” your company, you are wrong.
Alexander TaubOct 27, 2015
Your Startup Shouldn’t Sell To Everyone
People are scared of niching down and targeting a small audience at first because they fear they are losing out on potential customers…. They fear that it wouldn’t be worthwhile if they didn’t try to capture as much of the market as possible. Investors want a giant return, they want to shoot for the moon. But if you look at any successful product, you’ll find that they started small and grew concentrically from that center. ¶ Facebook started with Harvard students and remained college only for a long time. Twitter started in SXSW.
Karolis DzejaOct 12, 2015
How to bootstrap your way into becoming a VC
By boris, August 31, 2015One of the most common questions I get is “How can I become a Venture Capitalist?” I suppose this is because to many people, being a VC is a coveted position: you control large amounts of money and can pick and choose where that capital goes. [But let me tell you that the VC business is also much tougher than anybody imagines from the outside] ¶ The traditional career path in venture capital has been around for decades.
Boris WertzSep 17, 2015
I don’t need a business co-founder, I need an API broker.
It is this time of the year again, applications for Y Combinator are open and I can’t apply. I have a startup with traction, a 22…% conversion rate from visits to sign up, some revenue, 9000 users growing every day and users love my product. But I am a “hacker” and I am on my own. According to the perfect startup team, I would need a “hipster” and a “hustler” or in other words, a designer and a business guy. I looked for a business co-founder for a few months but I gave up because nobody seems to be the right fit. There are many reasons why I can’t find anybody: ¶ I am a bit old (35) and teaming up with somebody younger…
Cyril GaillardSep 20, 2014
The New Merchant Class: A primer on next century’s politics
If you were unfortunate enough to be British before the 16th century, chances are you were a serf.1492–1789 ¶ If you were unfortunate enough to be British before the 16th century, chances are you were a serf. You farmed land owned by your local lord, lived a short, mucky life and were taxed heavily for the privilege. ¶ Serfs were the engine of the feudal system. One step up from slaves, they had very few rights, no political representation, and in many cases were prohibited from travel. Don’t like the thought of subsistence farming?
Daniel Imrie-SitunayakeSep 29, 2015
How I killed my startup hours before closing a seed round
“What details should we use for the final closing documents” is something that every entrepreneur wants to hear. I’d been working on a new…idea for over 6 months, had a great team lined up and was on the eve of closing a $1.5M seed round with some of the best investors in the world including Brad Feld (Foundry Group) and a small collection of amazing angels. And then I killed the idea. Below is the note I sent to my would-be investors. ¶ I take my responsibility as a CEO very seriously and would only accept your capital when I had a damn good, defensible plan on the best ways to spend it to achieve success and at this point, I do…
T.A. McCannOct 24, 2015
Who I’ve Been On Social Media
My social media journey reeks of change. This is who I’ve been:1) The Skeptic. In true hipster fashion, I went off the grid and deleted all my social media. I thought I was wasting my time with it. But I was sucked back in because of fomo. And once I was back on the grid, it took me a while to recognize that social media was making a positive impact. ¶ 2) The Bystander. I’ve been in this role the majority of my social media life. The Bystander is present on social media, but doesn’t take part in the action.
Nick CarlsonNov 3, 2015
Dear CA Department of Corrections,
Fuck you. Really, fuck you. My [single]mom is a prison teacher. She has relocated many times[often in the middle of nowhere with harsh…climates] to places where she has no friends/family/support just so she can continue supporting herself and making sure that I’m taken care of. She risks her life every day walking into a place where people regularly get stabbed just feet away from her. She is helping rehabilitate convicts that at one point will come back into society. She is doing work that makes a significant impact in the lives of people that really need it.
Isis AnchaleeNov 1, 2015
Content ownership will be on full display as people of the platform become people of their own…
studio — while maintaining the content distribution partnership advantage with the platform — and they just may incubate their talent to…studio — while maintaining the content distribution partnership advantage with the platform — and they just may incubate their talent to the point where they no longer need the studio… Following the logic of the “essentially” quote, “Matter is going to be for digital storytellers what HBO and Amazon Studios are for TV makers, or what the best incubators are for startups…” Startups outgrow their incubators, but the Sopranos and Inside the NFL never outgrew HBO.
David SmookeMar 21
9 Clickbait Headlines for the Soul (You Won’t Believe Number 7!)
This Adorable Little Girl is So Brave Because If I Had Her Life I Would Have Already Offed MyselfWait Until You See Where Your Favorite Child Stars’ Missing Limbs Are Now ¶ Ten Ways to Finger Your Own Ass (Number Six Made My Wife Leave Me) ¶ Watch What Happens When a Wall Street Analyst Begins Treating His Cleaning Lady Like She’s a Person ¶ This Popular Hardcore Drug That Rhymes With “Track Tocaine” Might Be Making You Sick ¶ This Man Morphed Into a Giant Reptilian Creature for His Wife’s Birthday.
Ellie GuzmanJan 31
Clickbait Headlines Vol. II: 2 Fast 2 Clickbait
Five Sexy Ways to Tell Your Boyfriend He’s Not Your Real DadThis Man Drew a Face on His Thumb and What Happened Next is Devastating ¶ My Yoga Instructor Has Huge Balls and This is How I Found Out ¶ Clever Life Hack Helps Mom Successfully Abandon Her Kids at Mall ¶ Viral Video Shows Two Cartoon Characters Waiting for Godot ¶ Five Mind-Blowing Sex Tips for People Who Are Just Not Into It Anymore, Brad ¶ Quick Ten-Minute Easy Recipes for that Acid from Breaking Bad that Melts People’s Bodies ¶ Ten Ways to Stroll Through BevMo!Ellie GuzmanMar 3
Putting out the Twitter trashfire
Tonight I’m drinking and talking about ways Twitter could be less of a shitheap.Allow users to mute all replies from a tweet. This is so basic. I can do this anywhere else. It’s a client-side option, not server-side. Add a new piece of metadata and a new API call. Fucking done. So easy. Very few engineering hours would need to be put into this. ¶ Add an account option to verify a unique phone number. This functionality already exists. Twitter knows if an account has a unique phone number attached because this is required for any account that has created an account in the…
Randi HarperFeb 13
