Indi YounginInclusive SoftwareArchetypes Don’t Have Photos, but Characters DoDevelop a cast of characters that represent archetypes you want to supportMay 5, 20234
Tony UlwickinJTBD + Outcome-Driven InnovationJobs-to-be-Done: A Framework for Customer NeedsJobs Theory provides a framework for categorizing, defining, capturing and organizing the inputs that are required to make innovation…Jan 6, 201711Jan 6, 201711
Carolina MiguelHow a “Simple” Redesign Increased Our Company’s Conversion by 15%(Spoiler: It wasn’t “simple”). I’ll share a bit about my experience at the company where I worked and how our “big” team of two Product…3d ago3d ago
Alan KlementinJobs to be DoneWhat is Jobs to be Done (JTBD)?Upgrade your user, not your product. Don’t build better cameras — build better photographers.Oct 9, 201635Oct 9, 201635
Indi YounginInclusive SoftwareArchetypes Don’t Have Photos, but Characters DoDevelop a cast of characters that represent archetypes you want to supportMay 5, 20234
Tony UlwickinJTBD + Outcome-Driven InnovationJobs-to-be-Done: A Framework for Customer NeedsJobs Theory provides a framework for categorizing, defining, capturing and organizing the inputs that are required to make innovation…Jan 6, 201711
Carolina MiguelHow a “Simple” Redesign Increased Our Company’s Conversion by 15%(Spoiler: It wasn’t “simple”). I’ll share a bit about my experience at the company where I worked and how our “big” team of two Product…3d ago
Alan KlementinJobs to be DoneWhat is Jobs to be Done (JTBD)?Upgrade your user, not your product. Don’t build better cameras — build better photographers.Oct 9, 201635
Praveen Kumar ChandranUnlocking Success: The Ultimate Guide to Work and MoneyIn today’s fast-paced world, the relationship between work and money has never been more crucial. Whether you’re a recent grad stepping…3d ago
Tom WhiteleyinThe Agile MindsetCan you explain the difference between a “Job to be Done” and a “need”?In Product Management we talk about the importance of focusing on user needs (or problems and desires). But then some people start talking…Apr 19
Anju ShahUnlocking Extra Income: A Practical Guide to Affiliate Marketing Success in IndiaA few years ago, I found myself caught in a relentless cycle of job changes, each one leaving me feeling more insecure than the last. My…Sep 142
