PullReminders

  1. The original copy seemed (to me) to be addressing two people at the same time — 1. the frustrated person who initially submitted the pull request and 2. the person who needed to be reminded to review and release the pull request that #1 submitted. I fixed the language to focus only on #1
  2. The original headline is from the product’s perspective. It answers the question “What is this product?” — it is a Slack reminder tool for pull requests. So? Good copy should answer the question “Why should I use your product?” “Because your pull requests sit in limbo for far too long and we can help solve that”. With this in mind, I changed the headline to “Waiting too long for code reviews?

Liked the feedback? Maybe I pull request you into buying me coffee?