Witsi

“You Deserve Rewards” means nothing. Rewards for doing good? For being early to work? For what!?!? Add to that the website’s vague name — Witsi — and the equally vague robot clipart and there is little chance anyone who first comes to the site will know what Witsi does. If you are asking for access to bank details, you cannot afford to be coy about your value prop.

So, my first change was to drag out your value prop from the “How It Works” page and place it on the home page. Hope this helps.