February: Was Short But Never Goes Unnoticed — Here’s What Happened

Frontdoor
Frontdoor
2 min readFeb 25, 2020

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The year 2020 is alive and kicking and so are we at Frontdoor. I wanted to let you all in on some of the things that occurred this month at Frontdoor. First, we were delighted to become a partner to one of the most sought after real estate brokerage in Southern Europe.

frontdoor product updates

We need to overhaul our onboarding and signup user experience on our web extension (Gmail. Frontdoor operates a browser extension in Europe, Canada, and in the United States. Funnel analysis highlighted that we’d too many users under our current web browser extension.

We defined specifics to add within the next product update. We focused on prototyping screens in order to have a “real-like” build to collect just timely feedback before building the deliverable version of the overall product.

We translated the entire browser extension in Portuguese where for the last year we built an incredible network from top brokerage CEO to top agents.

We’re redefining the way real estate professionals interact with online leads to make them brilliant at what they do best, by providing recommendations and collecting actionable insights on their online customers.

Frontdoor works in the background of the email client you already use, so your team can get started quickly and stay focused on selling while being brilliant with their online leads — not learning new software.

Frontdoor displays insights into real estate agents' workflow so they can see who their leads are, to make the best-informed decisions as possible. We’re helping professionals find a way to break the ice, prior to the showing and reasons to get back in touch.

frontdoor board updates

We’re growing the Frontdoor Board of Advisors by adding luminaries into our Board: the most helpful as it pertains to business strategy is Billy Ekofo (Vice-President Business Solutions, Leading Real Estate Companies of The World).

Billy ha domain expertise when it comes to finding “vacuum” that companies such as Frontdoor could exploit in order to grow. Billy is proud alumn of The Century 21 Redwood family in Washington, DC and Inman News as well.

Thanks again to everyone who’s joined Frontdoor and supported us so far. We can’t wait for what’s next 🚀

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