[TECHNICAL]: How Good Data Impacts Your Agent Performance

In today’s age where real estate professionals face a plethora of products, you have to ask yourself this one simple question. Are you interested in working harder or actually finding a way to work smarter?

Frontdoor provides you with information data you need to make an informed decision prior to engaging with your internet leads. Good data will allow you as an agent to find actionable information that can help break the ice, topics to bond over before meeting with your online prospects.

Between 60% and 73% of the data being collected is never successfully used for any strategic purpose. That’s something that should concern you as a doer.

Poor data cost businesses: Inaccurate, incomplete data creates false reporting or incorrect conclusions. This results in a misinformed business decision for agents which costs productivity.

Impact business outcomes and damage yours and your companies bottom line. Residential real estate companies will loose up to 30% of operating revenue.

2 Ways to maximize your investment in a new lead capturing tech solution:

Ensure your company has established trackable and measure goals: Being cognizant of company goals when reviewing available data helps you narrow in on the appropriate online lead to pursue and engage with immediately.

Verify the source of your data to ensure its integrity: Missing or inaccurate data when it comes to inbound internet lead has major consequences for an agent. 84% of Broker Owners are concerned about the data quality some of their agents are basing decisions on. This is a number we aim to reduce here at Frontdoor.

WE’RE HERE TO HELP:
Find the right solution for you
Explain options for pricing
Connect you with resources

Thanks again to everyone who’s joined Frontdoor and supported us so far. We can’t wait for what’s next 🚀