UX is not an event, it’s a continuous process, it’s a journey! UX should be an ongoing, flexible aspect of every company’s long-term strategy to create digital products that delight customers. User Experience Research, exciting future ahead “User experience encompasses all aspects of the end-user’s interaction with the company, its services, and its products.” Don Norman…

Let’s clarify something from the get-go: we at ATCOM are constant and persistent optimists — we wouldn’t have created, from a miniscule start-up 20 years ago or so, Greece’s leading digital business agency if we did not believe that, with hard work and clear focus, great projects can be mastered…

Steve is sitting in his office, getting ready for the presentation to the marketing team, later this afternoon. He throws himself back in the chair, closes his eyes and visualises the module he finished just yesterday, after many long-hour coding sessions. He is thrilled about what he has achieved. …

The most well-known metric of the volume of an economy is the famous GDP (Gross Domestic Product), which is the total MONETARY or MARKET value of all the finished goods and services produced within a country or region, in a specific time period; whereas the most widely acknowledged indicator for…

I have always loved space. It is this charm of the unknown, I imagine, that draws me to it. Escaping Earth’s gravity, the possibility of different physical laws, the otherworldly conditions of another planet — all of them so captivating. Mankind may have landed on the moon in 1969 but…

To address the challenges of the fast-paced urbanization, massive economic constrains, and imminent environmental threats, cities turn to technology to help digitally transform their operations. Smart city solutions contribute to making urban environments more sustainable, and more importantly to improving the quality of life of the people who live there. …

Throughout my experience in the e-business industry, Artificial Intelligence and Machine Learning have always come up in conversations with our e-commerce clients — lately even more so. Our continuous work in experimenting, developing and applying AI solutions got me thinking of certain AI aspects that have been proven beneficial in…

I’ve been thinking a lot about this subject in the past couple of years. Why does everyone find it so hard to “connect”? Why do we still run into these awkward meetings, conversations, dates and so on? Why do we expect to be heard, while we’re not willing to deeply…

So, let’s talk about B2B… Business-to-Business… but if you think of it, the communication happens among humans. Therefore, let’s see how our customers, as human beings, will impact the way we strategise and make decisions for the B2Bs. Integrate Customer Empathy into the process Organisations tend to have a blind self. I don’t know if you…