Atlas — Your Blockchain Loyalty Reward Points that never expire, ever.
Atlas is tokenizing East Asia’s largest loyalty digital vouchers instant settlement company, alaDing which sees an annual redemption of US$36 million of vouchers servicing hundreds of enterprises and benefitting more than 10,000 merchant stores.
The global market for loyalty programs is expected to reach $201 billion by 2022, representing a compound annual growth rate (CAGR) of four to five percent, according to Beroe Inc., a leading global procurement intelligence firm.
In December 2018, Sallie Burnett, a loyalty consultant with more than 25 years of customer loyalty experience, wrote an article on the Forbes titled “Can Blockchain Reinvigorate Loyalty Programs?”. She wrote about the opportunities on blockchain for loyalty programs such as redemption flexibility, having a single platform to store different loyalty rewards, reducing fraud and reducing loyalty program cost for enterprises. Atlas’ team have been achieving this without blockchain ever since 2015, making our 5 million users satisfied.
There is one thing that we couldn’t achieve; A loyalty that will never expire. With the launch of Atlas on blockchain, Atlas Tokens will never expire, ever. With Atlas Tokens, you can choose to redeem your loyalty rewards whenever and where ever you wish to, regardless of geographical boundaries. Receive a loyalty point in Atlas Tokens Singapore in 2019 and spend it in a convenient store in Japan or Thailand in 2021. Aggregate and accumulate your loyalty points in Atlas Tokens to buy the dream pair of sneakers that you have been saving up for. No pressure to spend your Atlas Tokens before it’s expiry date.
This blockchain token will allow the Atlas team to expand our unique loyalty experience exponentially around the globe. Smart contracts would allow us to make all transactions auditable while Atlas will overcome all the complex legal and geographical hurdles. This would ultimately make our customers more happy and loyal to their favourite brands.
With Atlas’ team of experience in running alaDing which boast some of the largest Insurance, Banks and Airlines as the corporate clients on the platform, Atlas has the right tools to build the most premier Blockchain Loyalty Reward Settlement Platform.
