ATTA Night Wraps up Amid Optimism in Web3 Adoption and Film Industry Innovation during Busan International Film Festival

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ATTA Protocol

4 min readOct 23, 2022

Summary: Partnered with BIFF Asian Content & Film Market (ACFM), the Rolling Youth Film Festival revealed 7 grand awards on October 7th; the “Rolling’’ Award ceremony was held on-site in Busan, Korea on October 11th. The Rolling Professional Jury Korean director Kang Je-kyu, Singaporean director Anthony Chen, Chinese writer and screenwriter Yongxian Quan and Japanese actress Yoko Maki and more guests have attended the “ATTA night”. On October 14th, ATTA team attended the BIFF closing ceremony and the red carpet event.

ATTA Night Wraps up

I. ATTA Night Event Recommended on the Front Page of BIFF ACFM Official Website

II. Jerry Fei and Chiyun Yi Presented the Opening Remarks

Jerry Fei, Founder and the Organizer of the Rolling Youth Film Festival and Chiyun Yi , Chairman of the Rolling Organization Committee presented the opening remarks.

III. BIFF Founder and Chairman Yongkwan Lee Presented the Remarks

Yongkwan Lee spoke highly about ATTA and the Rolling Youth Film Festival, who sent his best wishes to young talented APAC filmmakers for a better and bright future.

IV. George David Presented the Award to Korean Director Seo-ro Oh

George David, former President of the Board of Directors of the Association of Film Commissioners International (AFCI) and former Managing Director of the Royal Film Commission Jordan presented the Outstanding Director Award to director Seo-ro Oh, OO.

V. VIP Guests Lights up the Red Carpet Event

Kang Je-kyu, the world-renowned Korean film director and the “Rolling” Professional Jury Chairman attended the red carpet.

Yongkwan Lee, BIFF Founder and Chairman attended the red carpet.

“Rolling” Professional Jury Yongxian Quan and Chief Commentator BB attended the red carpet

“Rolling” Professional Jury and Singaporean Director Anthony Chen attended the red carpet

“Rolling” Professional Jury and Japanese actress Yoko Maki attended the red carpet

“Rolling” Advisor and Malaysian Director Chui Mui Tan attended the red carpet

Brand Ambassador of the Rolling Youth Film Festival Sherry Wang attended the red carpet

Former President of AFCI and former Managing Director of the Royal Film Commission Jordan George David, and Chairman of the ACFM Operation Committee Seok Geun Oh attended the red carpet

ATTA is leading the web3 adoption for the Film and Entertainment Industry

Change I: Introduction of the NFT Ticketing Concept

Replace the traditional box office with NFT ticketing, one NFT pass applies to all rights and benefits. Therefore, it will remove the intermediary to realize the maximum value for users.

Change II: Build the DAO-empowered Entertainment Community

7 grand Awards Winning List:https://medium.com/atta-protocol/atta-announces-7-grand-awards-of-the-rolling-youth-film-festival-9f61dcac1f33

Multiple Award Selection Participants:

1. Rolling Professional Jury

2. Rolling Festival Pass NFT Holders

3. ATTA Community Members

Five “Rolling” Professional Jury Members

Rolling Festival Pass NFT Holders and ATTA Community Members

All verified Rolling Festival Pass NFT holders and ATTA registered users will rate over 250+ screening films on-chain, thus making the rating process unique, transparent and trackable.