Rolling Youth Film Festival Q&A

ATTA Protocol
ATTA Protocol
Published in
8 min readAug 11, 2022

Everything you want to know about the Rolling Youth Film Festival

What is Rolling Youth Film Festival?

Partner up with BIFF Asia Contents & Film Market (ACFM) to host the first web3 native online Rolling Youth Film Festival starting from August 8 to October 18.

(This enables ATTA community members and the Rolling Festival Pass NFT holders to get to know more talented content creators from the Asia-Pacific region as well as outstanding films over the world. )

Users are able to participate in the Festival from all aspects through a Web3-native approach, including the film screening, voting, award selection and token incentives.

What is Rolling Festival Pass NFT?

It is the Rolling Youth Film Festival ticket where you could watch screening films, join events, award voting; utility token rewards. It is also an NFT asset deployed on multiple major blockchains.

How to purchase the Rolling Festival Pass NFT?

The public mint of the Rolling Festival Pass NFT collection officially starts on August 11 and August 13 through several platforms with significant bonuses and discounts.

In addition, the NFTs will be available on muli-chain on the official Rolling Youth Film Festival website: https://www.atta.zone/FestivalPass

Please refer to the list below for detailed mint schedule and information.

Date: 8/11

Where: Klip Drops https://klipdrops.com

When: UTC 2:00

Price: 280 KLAY

Supply: 500

Date: 8/13

Where: Binance NFT https://www.binance.com/en/nft/home

When: UTC 11:00

Price: 0.3 BNB

Supply: 600

Date: 8/13

Where: Galler.io https://www.galler.io/en/launchpad-detail/Rolling-Festival-Pass-NFT-public

When: UTC 11:00

Price: 0.3 BNB

Supply: 600

Date: 8/13

Where: PalaSquare https://qa.pala.world/square/project/7AD4c32C651F5904e27631957632778Bf68AEC65

When: UTC 12:00

Price: 280 KLAY

Supply: 300

Date: 8/13

Where: Magic Eden Launchpad https://magiceden.io/launchpad/atta

When: UTC 18:00

Price: 2 SOL

Supply: 500

Date: 8/13

Where: ATTA Official website https://www.atta.zone/FestivalPass

Price: 150 USDT

What are some of the events during the Festival?

1.Watch movies

2. Community engagement

comment/bullet chat/ movie reviews/ live streaming/Post-screening sharing session

3. Awards voting

4. Online Rolling Talk

5. ATTA Night

6. Offline BIFF closing awards ceremony

7. And more…

How to participate in these events?

Purchase the Pass NFT and get verified on atta.zone to start your journey.

What types of movies will be screened during the Festival?

A total of 250+ professional short films will be showcased through three screening units.

Short Films from Young Korean Filmmakers

The screening short films in this unit are from Busan International Film Festival and Seoul International Film Festival in the past 5 years, selected by Mr. Yi Chiyun, Chairman of the organization committee of the Rolling Youth Film Festival, and co-curator, Ms. Kim Dong-hyun.

Short Films from SEA Young Filmmakers

All screening short films in this unit are award winning from Singapore, Malaysia, Japan, Thailand, etc. Many of these winning films have been screened at several International Film Festivals such as Locarno, Rotterdam, Tampere and Singapore.

Short Films from Young Directors with Overseas Background

A large number of short films from the past 5 years by young directors with overseas backgrounds are selected for screening.

Special Screening of a number of masterpiece short films from renowned APAC directors such as Kang Je-gyu, Lee Je-yong, Heo Jin-ho, Min Dong-kyu, Tan Chuimui, Anthony Chen, Bi Gan, Wei Shujun and Zhang Lu, etc. will be presented.

The session will start from August 8 to October 18, during which all screening short films will be open to ATTA members for free.

“Awaiting” directed by Kang Je-gyu, the chairman of the selection jury, will be screened on the opening day of the session.

What is $Popcorn?

Popcorn is our utility token. ATTA will be the primary market for Popcorn by following a token bonding curve at the beginning.

How to earn $Popcorn?

Verified Rolling Festival Pass NFT holders can earn Popcorn through the following ways:

  • Daily community engagement (Login and post bullet chats/comments)
  • Rating screening films
  • Awards winners prediction
  • Other ATTA events/activities

How to use $Popcorn?

Use cases:

  • ATTAvers Club NFT minting (or rare NFT collectibles provided by celebrities)
  • Attend film festival events such as engaging with renowned film directors through Live Talk or voting for screening films
  • View exclusive content or purchase social features like changing the color of bullet chat etc.
  • Vote for awards and win rewards during the festival
  • more…

About TBC

ATTA platform is the primary market for $Popcorn. The price will follow a token bonding curve (TBC). At any point in time, the current price of $Popcorn will be a Sigmoidal function of the current supply. Anyone can purchase $Popcorn directly from ATTA, or sell it back to ATTA.

TBC

The Sigmoidal curve is suitable for growing communities like ATTA. Early adopters can acquire a meaningful share of $Popcorn at a relatively modest price. Increased participation in ATTA will also increase $Popcorn supply. When passing a certain supply threshold, prices can ramp up quickly, which rewards our early users.

ATTA has divided the price and supply of Popcorn into four main stages:

  • Pre-mint to provide Popcorn supply and base price: In addition to the Popcorn minted by users themselves, the project will pre-mint a certain amount of Popcorn for payment of partnerships, events, etc. Popcorn price starts at $2.
  • Gradual price increase from the beginning to the mid-stage of the film festival
  • Rapid price growth in the middle and later stage of the festival
  • The price ceiling for the later stage of the film festival is $4.80

Users will be able to SWAP directly along the curve and into the pool. When users buy and sell from the pool, the Popcorn in the pool is transferred accordingly. If a user buys Popcorn from the pool, the popcorn goes from the pool to the user’s personal address, and if the user sells Popcorn to the pool, the Popcorn will be burned.

What is $ATTA?

$ATTA is our governance token

What are the use scenarios for $ATTA?

  • Voting on key operating policies of the ATTA platform
  • Voting related to financial matters, such as
  • TBC shape, rewards distribution, content curation fund management, community treasury management, etc.
  • Voting on content-related business matters: such as the platform’s censorship and reviewing policies

How does Scoring/Rating work?

10-Point Scale. Each user can only rate each film once. All ratings will be recorded and cannot be modified after submission.

ATTA will generate a hash from the rating information (including rating ID, user, film, time, etc.). Hash will be recorded in the contract transaction records once a day. ATTA will publish the contract address after the rating ends, when users will have access to their rating details.

How many rounds of the scoring/voting?

There are two rounds in total.

Two rounds of film rating/scoring

  • 1st Round Rating/ Scoring

From 8/15 to 9/25, users will rate over 250 films and select 30 films to enter 2nd round rating.

Each film will be screened and rated for a week. The two-week playback of each film is available when the screening ends, however, the rating is not applied to the playback period.

Each user can only rate each film once on a 10-point scale. All ratings will be recorded and cannot be modified after submission.

  • 2nd Round Rating/ Scoring

From 9/26 to 10/2, users will pick 3 winners from the 30 shortlisted films

10-point Scale + 5 rating criteria (2 points per criteria). 5 criteria will be determined by ATTA community members.

The final rating of the film = the sum score in each criterion + a 10-point scale rating.

Why Rating/ Scoring?

The Rolling Youth Film Festival is the online film festival partnered with BIFF Asian Contents & Film Market (ACFM) Audiences will directly participate in the voting process of the selected screening films during BIFF ACFM and the Rolling Youth Film Festival awards.

Earn rewards

[Daily Reward]

Within 30 days after users purchase and verify Pass NFTs, users can earn up to 5 Popcorn by posting bullet chats/comments every day, up to 150 Popcorns.

[1st Round Rating Reward]

Complete film ratings each week to earn a maximum of 50 Popcorns

[2nd Round Rating Reward]

Complete 2nd round rating to earn a maximum of 25 Popcorns

[Prediction Reward]

Predict awards winners to share a minimum of 70,000 Popcorn reward pool, and get the chance to join BIFF close ceremony and ATTAverse Club

[Live Stream Engagement Reward]

How to participate in Scoring/Rating?

All verified Rolling Festival Pass NFT holders are eligible.

When is the Rating/Scoring Deadline?

1st Round Rating/ Scoring

Each film will be screened and rated for a week (8/15–9/25).

2nd Round Rating/ Scoring

Users will pick 3 winners from the 30 shortlisted films within a week (9/26–10/2)

Set the reminder, and don’t miss out on the voting and the reward!

About ATTA

ATTA aims to build a next-generation entertainment community for content consumption, discussion and creation that is empowered by ATTA DAO. We strive to create a new generation of the content ecosystem where occupational and professional content creators can realize their ideas, new directors and new content can receive more exposure, and copyrights can be better protected. We believe that the content business, like any other real economies, can achieve a win-win situation only by helping content creators to explore and meet the diverse needs of consumers as much as possible. As we uncover and meet users’ content consumption needs in all aspects, we are dedicated to maximizing the economic value for all stakeholders with a web3-native model. With the core team combining industry veterans with decades of expertise in entertainment and web3 native entrepreneurs, our vision is to supercharge content creators for the continued generation of hitting ideas while maximizing their business value.

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ATTA Protocol
ATTA Protocol

A Web3 OGC+PUGC Content Protocol Powered by ATTA DAO