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Four B2B SaaS Opportunities To Note: SMB, Low Commercial Barriers, Consumerization, Retention

Four B2B SaaS Opportunities To Note: SMB, Low Commercial Barriers, Consumerization, Retention

These are four areas I think are really exciting, both for entrepreneurs looking for new spaces and for startups to utilise to grow their…
Go to the profile of James Doman-Pipe
James Doman-Pipe

Why every team in every business should pay more attention to customer feedback.

For the last eight years as a [product] marketer, I’ve spent 20 minutes every day checking through whatever help desk system is in use. And…
Go to the profile of James Doman-Pipe
James Doman-Pipe
Get alignment on pricing objectives for maximum clarity and confidence

Get alignment on pricing objectives for maximum clarity and confidence

When you’re setting pricing for your product, conversations can be more confrontational than you’d think.
Go to the profile of James Doman-Pipe
James Doman-Pipe
Getting back into the groove for 2018.

Getting back into the groove for 2018.

This is the fourth issue of my bi-weekly(ish) product marketing newsletter. Sign up then scroll down to read on.
Go to the profile of James Doman-Pipe
James Doman-Pipe
What I’ve been reading this week.

What I’ve been reading this week.

Links on product marketing, growth, sales, strategy, and startups.
Go to the profile of James Doman-Pipe
James Doman-Pipe

The wrong focus.

Focus can mean activity, or it can mean clarity. Which one is intended, but often misread?
Go to the profile of James Doman-Pipe
James Doman-Pipe
What product marketing means to me

What product marketing means to me

This is the first issue of my bi-weekly product marketing newsletter. Sign up then scroll down to read on.
Go to the profile of James Doman-Pipe
James Doman-Pipe
Your roadmap doesn’t have to be a sales blocker

Your roadmap doesn’t have to be a sales blocker

With just a little help from your roadmap, your sales team can maneuver around prospect roadmap conversations with ease.
Go to the profile of James Doman-Pipe
James Doman-Pipe
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