HR market and its pains - How AURA is solving them

Anastasia Green
AURACOINS Blog
Published in
4 min readApr 26, 2018

Hiring is Pain

“After 20 years of the internet the job of hiring talent or finding your next job is far from seamless, and in many ways, the talent acquisition disruptions are still ahead of us.”

Are you a company looking for a talent? Or someone seeking employment? No matter on which side you are, you know how slow and frustrating the hiring process is. Costly recruiting agencies, unreliable network referrals, inability to trust the information on resumes, lack of transparency and poor fits are some of the problems the process participants face.

In an age of workplace globalization and gig economy, the problems become even more painful. Companies tend to hire more remote workers, temporary contractors, freelancers and independent consultants. And it’s also the way more people seem to want to work, preferring short contracts over full-time jobs and getting more control over their work-life balance, being able to choose jobs to do, etc.

With this market trend even more, issues arise from a lack of transparency and trust. Understanding a person from a completely different culture is hard and there are no tools that can represent soft skills, values and professional style.

There is Aura

Aura is a decentralized recruitment network created to disrupt and change current HR landscape. Grounded on blockchain and AI, Aura helps candidates and companies find each other and allows them to transact directly, peer-to-peer. It provides a revolutionary new way for ‘creating trust’ between employee and employer without the use of intermediaries.

“In an age when trust is both elusive and held at a high premium, blockchain’s appeal is soaring since it presents a way to confirm, validate and authenticate both values and events.”

Aura replaces trust with the verified education, professional experience, and proven skill set, where data is owned and controlled by candidates and authenticated by blockchain.

Aura creates ‘gig’ based platform which allows companies to quickly find qualified candidates eliminating third parties, and become more flexible and promptly respond to market demands. Giggers, joining the network, get an ability to not only find jobs they are fired up about but to grow, expand their knowledge and gain access to even more opportunities. The platform of equal opportunities, Aura brings together a person’s soft and hard skills in a dynamic profile allowing a unique insight into the potential of work yet to be done.

How Aura Works

Basic records of the Aura profiles (Crystals) are analyzed from digital footprints, social network profiles, and CVs. The upgraded Aura Crystals, which includes soft skills, values, and professional development goals, is generated from interviews with AVA AI.

Aura Development Framework allows each professional, regardless of where they start, to grow their Aura Crystal via learning with mentorship programs or by accomplishing entry-level tasks (Missions) from Companies.

When creating Crystals for companies, Aura uses the same principle of analyzing a company’s digital footprint and expanding profiles by making an interview with a founder or HR of the company.

Companies are able to post a new job by answering Ava’s questions, which saves tons of time for the job description and creates additional value for each open position. Ava is transforming every open position into Mission that could be accomplished by specific professionals.

Based on unique data points such as hard skills, soft skills, professional culture, values and goals of the Mission, Ava is matching Companies and Professionals.

After a match within the Aura platform, companies and professionals are able to discuss terms and conditions of employment and create a smart-contract based agreement.

Last but not least, part of the process is a p2p recognition system that comes into place after the transaction had happened. With Aura, individuals and employers can evaluate experience working with one another and they will take along their reputation for the next contracts. The process is no longer reliant on trust, but on the skills and work experience verified within the platform by its participants, which cannot be altered or faked.

Our end goal with Aura is to create unbiased equal opportunity workplace where every individual in the world, regardless of geography, race or sex can reach their highest potential, grow numerous skills and collaborate with professionals in diverse synergistic teams.

We are very passionate about the product we build and the mission we have.

If you are interested and want to know more please follow us on Telegram, Facebook or Twitter.

We would love to see you with Aura Tribe!

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Anastasia Green
AURACOINS Blog

Tech Evangelist from #SiliconBeach. Connecting tech #startups to #venturecapital. Founder @GetFundedTools.com, Mentor at @500Startups