‘5 Things You Need To Succeed in The Fashion Industry’ with Alyse and Lexi Scaffidi of DreamWalk Fashion Show

Kristin Marquet
Authority Magazine
Published in
7 min readJan 8, 2020

--

Positive Mindset — Fashion is a tough industry. There’s a ton of competition, constant changes, and a million things that can go wrong on any given day. It’s easy to let negative thoughts takeover, but these are detrimental to success. We didn’t initially believe in the importance of “mindset”, but you quickly start to realize that what you put out in the world does come back to you. This year, we made a conscious effort to verbalize, as well as write down, our business goals. One goal was to have a “sold out” 2019 DreamWalk Fashion Show in NYC. We said it repeatedly, put it in our journals, made graphic announcements, all before actually selling out the venue. And guess what? We ended up selling out Live Nation’s Gramercy Theatre almost an entire week before the event!

I had the pleasure of interviewing Alyse and Lexi Scaffidi. They are sisters determined to make a difference. Known for their delightful social media presence, the duo’s goal is to promote inclusivity, a healthy lifestyle, and positive vibes through their content. Alyse, a Pharm D, and Lexi, an accountant, are lovers of fashion, traveling, and family time. Since 2017, they have helped promote the topic of “body inclusivity” through the expansion of their DreamWalk Fashion Show, which gives everyone the chance to be a runway star.

Thank you so much for joining us! Can you tell us a story about what brought you to this specific career path?

Our fashion interest was definitely shaped by our parents, especially considering our dad won “best dressed” in high school and our mom used to create handmade matching outfits for all three of her children. It’s also safe to say that our parents are the ones who also instilled the…

--

--

Kristin Marquet
Authority Magazine

Publicist and author based in New York City. Founder and Creative Director of FemFounder.co and Marquet-Media.com.